Zak Zakar

Zak Zakar is an American author, comedian, model and social media personality. He is one half of the Zakar Twins, the double act he runs with his identical brother Michael, and the pair have built a following of several hundred thousand across TikTok, Instagram and Facebook.

Two books carry the Zakar name: Pray the Gay Away, published in 2017, and How To Be F*cking Happy, which arrived in 2021 alongside a podcast of the same title. The first of those became a stage play, Pray the Gay Away Live, staged in Royal Oak, Michigan, in 2020. An underwear line and a Substack newsletter followed, and the twins have been platformed by the Trevor Project, Out and Pride Source as one of the few openly gay, Middle Eastern male-twin comic voices working in American media.

Zak's personal Instagram, @zakar_zak, carries roughly 11,000 followers and the bio "pronouns are he/him/habibi"; the joint @zakartwins account sits near 103,000. The TikTok account of the same name has drawn about 2.8 million likes. [edit]

Zak Zakar was born on February 22, 1993, in Michigan, in the metro Detroit area, to a family of Iraqi descent. His identical twin, Michael, arrived the same day. The pair grew up in the Detroit suburbs and later attended Wayne State University in the city, where Zak's LinkedIn record shows a working background in experiential and brand marketing, including a stint at Chobani.

The story that made them is the one fans tend to hear first. Each brother came to understand he was gay only after separately hooking up with the same man, an incident the two have recounted publicly and which Attitude reported on in 2017. They came out to each other, then to their family, and chose to write the whole thing down rather than leave it as a family secret. The result was Pray the Gay Away, a joint memoir published in 2017.

Before the book there was modelling work, runway and freelance, for brands including Steelcase and Henry Ford Health System. There was also a BuzzFeed Video segment, "When My Twin And I Came Out As Gay," which put the brothers in front of a much larger audience than a debut memoir could have reached on its own. By the time Pray the Gay Away was in print, they had a story, a platform and a partnership that would carry everything that followed. [edit]

The memoir landed in 2017 and the media followed. In 2018 the twins appeared on Tosh.0's CeWEBrity Profile, interviewed by Daniel Tosh, and in July of that year they went public with allegations that photographer Rick Day had sexually assaulted them. That same summer they were covered widely across LGBTQ outlets, from Queerty to Out.

A stage adaptation, Pray the Gay Away Live, was produced in Royal Oak, Michigan, in 2020, telling the twins' metro Detroit story to a live audience. The second book, How To Be F*cking Happy, came out in 2021, with a companion podcast of the same name launched alongside it. In early 2021 the brothers also made good on a public pledge to post nude photographs if Donald Trump lost the 2020 election, a promise that generated a fresh round of coverage.

The years since have been a steady expansion of the same brand rather than a reinvention. A Trevor Project interview for Middle Eastern and North African Heritage Month ran in 2023, the same year Out featured the pair in a "Sexy Middle Eastern Men Strip Down for Arab Heritage Month" spread. A sexy underwear line launched in 2024, covered by Pride Source. A Substack newsletter, tagged "Too lazy for OnlyFans, so this is as close to porn as we're getting," now carries their writing, and the TikTok and Instagram accounts keep producing the twin-banter content that built the audience in the first place. [edit]

The Zakar Twins present as a matched set: identical faces, twin banter, a running joke about being "wombmates," and a delivery that is cheeky, body-confident and unbothered. Their content runs on the contrast between Middle Eastern family life and unapologetic queer sexuality, played for comedy rather than confession. The "habibi" branding does a lot of work here, softening the provocation into something warm.

Media coverage tends to frame them as a novelty that turns out to be serious: the "Middle Eastern Mary-Kate and Ashley" line appears often, but so do interviews with the Trevor Project and features in Out and Pride Source that treat their visibility as a genuine contribution. Zak's own social media voice is drier than the joint account, closer to a caption writer than a performer. [edit]

iFANN has not yet gathered fame data for Zak Zakar, so there is no published placement to report. He is not on the September 2026 iFAMOUS Rankings flagship list either.

The audience that follows the Zakar Twins is real but informal. The twins address their followers as "habibis," a term lifted from Arabic and worn as a greeting across their bios and captions, but there is no formally named fandom, no organized fan campaign, no billboard or streaming push documented anywhere. What exists instead is a few hundred thousand people spread across TikTok (about 130,000 followers and 2.8 million likes), the joint Instagram (roughly 103,000), Facebook (about 23,600) and Zak's personal Instagram (around 11,000).

Those followers arrive for the twin content and stay for the specific mixture of comedy, coming-out story and Middle Eastern queer representation that the brothers have made their subject. The engagement is conversational rather than devotional: comments, duets, replies. Zak and Michael answer back in kind, and the Substack functions as a longer-form channel for the same audience. It is a following built on familiarity rather than spectacle, which is probably the most accurate way to describe it. [edit]

The twins call themselves "wombmates," a term that has stuck to them in press coverage as firmly as their own names. Zak's personal Instagram bio reads "pronouns are he/him/habibi," which is about as concise a summary of the brand as anyone has managed.

The Substack tagline is worth quoting in full: "Too lazy for OnlyFans, so this is as close to porn as we're getting." It is the sort of line that tells you more about the tone of the operation than a press release could.

A story fans still retell is the Valentine's Day dumping. Queerty reported in February 2018 that Zak's boyfriend had broken up with him on Valentine's Day, a detail that has outlived most of the actual relationship coverage.

The "same guy" hookup remains the piece of lore newcomers hear first, and it is not folklore: the brothers have told it themselves, and Attitude printed it in 2017. It is the origin of the book, the play and, in a roundabout way, the audience. [edit]

Zak is of Iraqi descent and grew up in a Middle Eastern household in Michigan. His identical twin brother, Michael Zakar, is both his sibling and his working partner; the two have been in the same room, professionally speaking, for essentially the whole of their public lives. The brothers came out to each other before coming out to the rest of the family, and that sequence shaped the memoir they wrote together.

Details about their parents and any other siblings have not been documented in the sources reviewed. Zak has no children. He has been linked to a partner named Robby since 2020, though no recent source confirms the current state of that relationship. [edit]

Michael Zakar, his identical twin and every collaborator he has had of consequence. Daniel Tosh interviewed the pair on Tosh.0. BuzzFeed Video gave them an early viral platform. The Trevor Project, Out, Pride Source, Queerty and Attitude have all carried their story, and photographer Rick Day is bound up in their public record through their 2018 allegations against him. [edit]

Zak's public dating record is thin, which is unusual for someone who has made so much of his personal life into material. The first documented relationship ended in February 2018, when Queerty reported that his boyfriend had broken up with him on Valentine's Day. The outlet spelled his name "Zach," but the coverage refers to the same person. The partner was not named.

In 2020, according to the existing profile data, he began dating a man named Robby. That relationship has not been corroborated in any source dated 2024 or later, so its current status should be treated as unconfirmed. No engagement, marriage or divorce has been reported.

As of 2026, the most that can be said with confidence is that he is presumed to be in a relationship with Robby, a status that may well be stale. Readers looking for a definitive answer will not find one in the public record. [edit]

No celebrity net-worth aggregator carries a published figure for Zak Zakar, and no finance outlet has estimated his earnings. The iFANN Editorial Team's own analysis of his ventures, book royalties, brand work and social media income points to roughly $250,000 as of 2026, a deliberately modest figure that reflects the scale of the operation rather than any single large payday.

The revenue streams are varied but individually small. Two traditionally published books, Pray the Gay Away (2017) and How To Be F*cking Happy (2021), generate royalties, though specific sales figures have not been disclosed. The stage play Pray the Gay Away Live had a limited 2020 run in Royal Oak, Michigan. The podcast and Substack produce subscription and advertising income at a scale well below the top tier of either medium. The 2024 underwear line adds a retail margin. Modelling and brand work, including earlier experience at Chobani and freelance campaigns for Steelcase and Henry Ford Health System, supplies a further stream.

On the cost side, the twins live and work in New York City, where the joint Instagram bio places them, and the overhead of running a two-person media operation in that market is not trivial. Any figure substantially above the low six figures circulating online should be treated with suspicion. The trajectory over the past several years has been gradual rather than steep: each new venture, from the play to the underwear line, has added a line of income rather than transformed the balance sheet. [edit]