“A noisy, chaotic, and largely incomprehensible spectacle, but it has a certain manic energy that might appeal to undemanding viewers.”
A.O. Scott
The New York Times

United States"When all else fails, they don't."
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G.I. Joe
G.I. Joe: The Rise of Cobra is the first live-action film adaptation of Hasbro's iconic military toy line, directed by Stephen Sommers. Released in 2009, the movie aims to bring the classic 1980s action figures and animated series to a modern audience with high-octane action, advanced technology, and a sprawling global conspiracy. The film follows an elite multinational special operations unit known as G.I. Joe as they battle a shadowy arms dealer named James McCullen, who plans to use devastating nanomite warheads to reshape the world order.
Starring Channing Tatum, Marlon Wayans, and Dennis Quaid, the film blends military spectacle with sci-fi elements like accelerator suits and shape-shifting villains. Despite a mixed critical reception, it grossed over $300 million worldwide and launched a franchise that continues to evolve with sequels and reboots.
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In the near future, U.S. Army Rangers Duke and Ripcord are assigned to transport four advanced warheads containing nanomites, microscopic robots that can consume any matter. Their convoy is ambushed by a mercenary group led by the Baroness, a stylish and ruthless operative. The Joes, an elite special ops team based in a hidden desert base called The Pit, rescue them. Duke and Ripcord are recruited into the team, which includes specialists like Scarlett, Heavy Duty, Breaker, and the silent ninja Snake Eyes.
The warheads were stolen by James McCullen, CEO of MARS Industries, who operates under the alias Destro. McCullen plans to use the nanomites to destabilize the global economy and military, creating a new world order. The Baroness, it is revealed, was once Duke's fiancée Ana Lewis before a tragic accident transformed her. The Joes pursue McCullen across the globe, from the Sahara to the Arctic and Paris, where a high-speed chase using accelerator suits ensues.
McCullen's forces include Neo-Viper soldiers, genetically enhanced mercenaries. The Joes must also contend with Storm Shadow, a ninja assassin with a mysterious past tied to Snake Eyes. The team uncovers McCullen's underwater Arctic base, the M.A.S.S. Device facility, and prepares for a final assault to prevent the launch of the nanomite warheads.
Official Trailer
Critical Consensus
G.I. Joe: The Rise of Cobra delivers the expected action and special effects, but suffers from a convoluted plot, wooden dialogue, and a lack of the charm that made the toy line and animated series beloved.
“A noisy, chaotic, and largely incomprehensible spectacle, but it has a certain manic energy that might appeal to undemanding viewers.”
A.O. Scott
The New York Times
“A bombastic, effects-heavy exercise in brand extension that lacks the wit, coherence, or emotional engagement of the better Marvel adaptations.”
Todd McCarthy
Variety
“The movie is a mess, but it's a loud, fast, and occasionally entertaining mess. The actors seem embarrassed, but the special effects do their job.”
Roger Ebert
Chicago Sun-Times
“Despite a game cast and some impressive set pieces, the film feels like a long, overproduced commercial for the action figures.”
Michael Rechtshaffen
The Hollywood Reporter
Director
Stephen Sommers
Writers
Stuart Beattie, David Elliot, Paul Lovett
Composer
Alan Silvestri
Cinematographer
Mitchell Amundsen
Producers
Lorenzo di Bonaventura, Bob Ducsay
MTV Movie Awards (2010)
Best Fight: Nominated
Teen Choice Awards (2010)
Choice Movie: Action: Nominated
Golden Raspberry Awards (2010)
Worst Supporting Actor: Nominated
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