Rogers Jamie@rogers_jamie

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Heart of the Beast Brad Pitt Columbus Day Box Office

Another feature which enjoyed ColumbusDay as it should thanks to positive WOM at US BoxOffice was Paramount’s PG-13 HeartoftheBeast, actioner directed by DavidAyer starring BradPitt! Another strong 1.1M on 3rd MON holiday, up +22.5% from last MON (vs TheRunningMan’s 265k, -65.8%, DOG’s 512k, -26.1%, TheBeekeeper’s 569k, -29.1%, AdAstra’s 377k, -58.2%) It hits a 51.1M cume in the US. Eyeing an 65M-70M run in the U.S.

2h

Rogers Jamie@rogers_jamie

Follow

Heart of the Beast Brad Pitt Columbus Day Box Office

Another feature which enjoyed ColumbusDay as it should thanks to positive WOM at US BoxOffice was Paramount’s PG-13 HeartoftheBeast, actioner directed by DavidAyer starring BradPitt! Another strong 1.1M on 3rd MON holiday, up +22.5% from last MON (vs TheRunningMan’s 265k, -65.8%, DOG’s 512k, -26.1%, TheBeekeeper’s 569k, -29.1%, AdAstra’s 377k, -58.2%) It hits a 51.1M cume in the US. Eyeing an 65M-70M run in the U.S.

2h