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    iFANN Global Fame Rankings (LIVE)

    Brands Trending in Japan

    The fastest-rising attention in Japan right now, separated from enduring fame.

    LiveThis weekThis monthSeptember 2026
    Famous in JapanFrom JapanTrending in Japan
    PeopleGroups & TeamsMovies & TVBrandsGames
    The frozen trending edition for September 2026: who commanded attention that month, measured against each name's own usual level.Daily readership: Sep 1 to Sep 30. Ranking updated 06:47 AM UTC.
    Capcom
    #1
    NEW

    Capcom

    Trend score 45.8

    Local readership, Search

    BRICS
    #2
    NEW

    BRICS

    Trend score 44.9

    3.7× usual readership · Local readership, Worldwide

    Zentoshin
    #3
    NEW

    Zentoshin

    Trend score 43.6

    1.8× usual readership · Local readership, Search

    #4NEW
    Toys "R" Us

    Toys "R" Usje

    Search, Worldwide

    40.3    #5NEW
    SoftBank Group

    SoftBank Groupjp

    Search, Worldwide

    “Nikkei 225 Surges to 66,753.72, Highest Close Since 19 August, as SoftBank and Chip Stocks Rally”

    34.3    #6NEW
    University of Tokyo

    University of Tokyojp

    Search, Worldwide

    34.2    #7NEW
    Toyota

    Toyotajp

    Search, Worldwide

    “Toyota RAV4 hybrid vs Toyota RAV4 plug-in hybrid – Video comparison”

    33.3    #8NEW
    McDonald's

    McDonald'sus

    Search, Worldwide

    “Driver hits 72 mph in 25 mph zone in order to get McDonald's breakfast: police”

    32.6    #9NEW
    UN

    UNus

    1.5× usual readership · Local readership, Worldwide

    32.1    #10NEW
    OpenAI

    OpenAIus

    1.7× usual readership · Local readership, Worldwide

    “OpenAI launches ‘dots,’ personal AI assistant ‘built to handle everything’”

    31.7