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    Wix.com
    Website builder, E-commerce, Internet software

    Wix.com

    United States flagUnited States

    "Create what you want."

    Founded 2006 Tel Aviv, Israel CEO: Noa Aizenberg
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    About

    Avishai Abrahami and Nadav Abrahami launched Wix in 2006 with a simple mission: let anyone build a website without writing code. The brothers teamed up with Giora Kaplan to create a cloud-based platform that replaced complex coding with a visual drag-and-drop editor. This approach democratized web design, allowing small business owners and creatives to launch professional sites optimized for both desktop and mobile screens using over 900 templates.

    The company went public on the NASDAQ in 2019 under the ticker symbol WIX, marking a major milestone after years of private growth. Headquartered in Tel Aviv, Israel, Wix expanded its operations globally with offices from Brazil to Singapore to support its massive user base. Their freemium model lets users build sites for free while generating revenue through premium subscriptions for custom domains, e-commerce tools, and advanced marketing apps.

    By May 2025, industry tracker W3Techs reported that Wix powered 3.8% of all websites worldwide, up from 2.5% in late 2023. Recent updates have pushed AI capabilities across the entire platform, including the introduction of Symphony AI agents. In October 2026, the company integrated Stripe's Link Wallet, enabling these AI assistants to pay bills on behalf of small businesses with owner approval.

    Products & Sub-brands

    Wix EditorWix StudioWix ADISymphony AI AgentsWix StoresWix Bookings

    Frequently Asked Questions

    Is it hard to use Wix?
    No, Wix is designed for beginners with a drag-and-drop interface that requires no coding skills, making it one of the easiest platforms to learn. While there is a learning curve for advanced customization, the core functionality is accessible to anyone within minutes.
    Who owns Wix.com?
    Wix.com is a publicly traded company listed on the NASDAQ under the ticker symbol WIX, owned by shareholders including its co-founders Avishai and Nadav Abrahami. The founders retain significant control but do not own the company exclusively, as shares are available to the public.
    How much is Wix worth or what is its valuation?
    As of late 2026, Wix's market value fluctuates around $9 billion following recent stock dips, though analysts project recovery with targets like $90 per share. Its valuation is driven by its subscription revenue and user growth, despite recent guidance cuts affecting short-term sentiment.
    Can I migrate my Wix site to another platform?
    Yes, you can migrate a Wix site to another platform, but it cannot be done automatically via a single click; content must often be exported and re-imported manually or via third-party tools. Users should note that switching templates on Wix itself deletes existing content, so full migrations require careful planning.
    Is Wix still in business and growing?
    Yes, Wix remains highly active and continues to grow, powering nearly 4% of all websites globally as of mid-2026. The company is actively expanding its AI capabilities and e-commerce features, indicating strong ongoing investment and operational stability.

    Keywords

    website builderdrag and drope-commerce platformweb hostingsmall business websiteAI website generatorWix StudioSymphony AIonline store creatorno-code platform

    Sources

    Company Info

    Founded
    2006
    Founder
    Avishai Abrahami, Nadav Abrahami, Giora Kaplan
    CEO
    Noa Aizenberg
    Headquarters
    Tel Aviv, Israel
    Industry
    Website builder, E-commerce, Internet software
    Stock Ticker
    NASDAQ: WIX
    IPO Year
    2019
    Global Market Share (May 2025)
    3.8%
    Template Count
    Over 900
    Key Integration (Oct 2026)
    Stripe Link Wallet for Symphony AI

    Official Website

    www.wix.com/

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