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    The Honey Baked Ham Company
    Food & Beverage

    The Honey Baked Ham Company

    United States flagUnited States

    "We're the #HAMFAM"

    Founded 1957 Alpharetta, Georgia, United States CEO: Dave Keil
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    About

    The Honey Baked Ham Company started in 1957 when Harry J. Hoenselaar opened the first store in Detroit, Michigan. Hoenselaar had invented the first meat spiral-slicing machine back in 1944, filing a patent for it. After struggling to sell the machine, he bought The Honey Baked Ham Co. from the widow of his former boss, William Hubenet, for just $500. The first store sold hams cured in a secret marinade, smoked over hardwood chips, and finished with that signature sweet, crunchy glaze that people still crave today.

    Now run by the third generation of the Hoenselaar family, the company operates over 425 locations across the United States. The headquarters sits at 3875 Mansell Rd in Alpharetta, Georgia, where CEO Dave Keil leads the team. The menu has grown beyond the classic spiral-sliced ham to include premium turkey breasts, heat-and-serve sides, desserts, sandwiches, and new Take & Bake Sliders and Biscuits. You can buy in-store, order online for pickup, or have it shipped.

    The brand has become a holiday staple for many American families, showing up at Thanksgiving, Christmas, and Easter dinners. In recent years, the company refreshed its look with a fun, contemporary design and a new color palette that nods to its craft heritage. Promotional stunts like Hamergency Kits, designed to rescue holiday cooking disasters, keep the brand playful. The tagline We're the #HAMFAM builds a sense of community among employees and customers alike.

    Products & Sub-brands

    Spiral-sliced Honey Baked HamHoney Baked Turkey BreastTake & Bake Sliders and BiscuitsHeat-and-serve sides and desserts

    Frequently Asked Questions

    Who owns The Honey Baked Ham Company?
    The company is family-owned and still operated by the Hoenselaar family, three generations after founder Harry J. Hoenselaar opened the first store in 1957.
    Who is the CEO of Honey Baked Ham?
    The current CEO is Dave Keil, who leads the company from its headquarters in Alpharetta, Georgia.
    How much is Honey Baked Ham Company worth?
    The specific valuation is not publicly disclosed, but the company operates over 425 locations and is a strong national brand.
    Does Honey Baked Ham compete with other ham brands?
    While it is the exclusive provider of its signature spiral-sliced ham, it competes in the broader prepared foods market against grocery stores and other specialty retailers, especially during holidays.
    Is The Honey Baked Ham Company still in business?
    Yes, it is thriving with over 425 locations nationwide and continues to expand its menu and franchise network.

    Keywords

    honey baked hamspiral sliced hamholiday hampre-cooked hamham glazefamily-ownedfranchiseAlpharettaHarry Hoenselaar

    Sources

    Company Info

    Founded
    1957
    Founder
    Harry J. Hoenselaar
    CEO
    Dave Keil
    Headquarters
    Alpharetta, Georgia, United States
    Industry
    Food & Beverage
    Number of Locations
    425+

    Official Website

    www.honeybaked.com/

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