Me!

Taylor Swift kicked off her Lover era with a burst of neon energy, releasing "Me!" as the lead single on April 26, 2019. The track features Brendon Urie from Panic! at the Disco and serves as a vibrant declaration of self-love wrapped in bubblegum pop production. Written by Swift, Urie, and Joel Little, the song drives forward with a marching band drumline that feels more like a parade than a standard radio hit. Critics split on the approach, with some calling it a catchy, tongue-in-cheek anthem while others dismissed it as overly sweet or immature.

The music video directed by Dave Meyers arrived simultaneously with the song to match its high-octane visual style. Filmed in Los Angeles, the clip bursts with kaleidoscope colors, glitter, and surreal props including giant candy and circus tents. Swift and Urie dance alongside a troupe of performers in elaborate costumes that reinforce the themes of joy and individuality. This visual companion became one of Swift's most memorable releases, garnering hundreds of millions of views shortly after its debut. [edit]