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    Semrush
    Digital Marketing Software

    Semrush

    United States flagUnited States

    "The leading brand visibility platform."

    Founded 2008 Boston, Massachusetts
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    About

    Semrush is a digital marketing software company that provides a robust suite of tools for managing and improving online visibility. Founded in 2008 by Oleg Shchegolev and Dmitri Melnikov, it began as Seodigger and quickly evolved into Semrush, offering specialized tools for SEO, keyword research, and competitor analysis.

    Over the years, Semrush has expanded its platform significantly, moving beyond its SEO roots to encompass content marketing, paid advertising, local SEO, website auditing, and AI search visibility. The company's stated goal is to serve as a daily operating system for marketers and agencies, integrating vast amounts of marketing data with practical execution tools.

    Semrush operates globally, with offices in numerous cities including Boston, Amsterdam, Barcelona, and Prague. As of 2024, the company employed around 1,600 people. In March 2021, Semrush became a public entity, listed on the NYSE under the ticker SEMR. In April 2026, Adobe Inc. completed its acquisition of Semrush for $1.9 billion, integrating it as a wholly owned subsidiary.

    Products & Sub-brands

    SEO ToolkitContent Marketing PlatformAdvertising ToolkitSocial Media ToolkitMarketplace

    Frequently Asked Questions

    What does Semrush do?
    Semrush is a digital brand visibility platform offering tools for SEO, AI search visibility, competitor analysis, content marketing, and paid advertising, designed to help businesses manage and improve their online presence.
    Who founded Semrush?
    Semrush was founded in 2008 by Oleg Shchegolev and Dmitri Melnikov, who aimed to provide transparent competitor intelligence for search engine marketing.
    Is Semrush owned by Adobe?
    Yes, Adobe Inc. completed its acquisition of Semrush in April 2026, making Semrush a wholly owned subsidiary of Adobe.
    What are Semrush's main competitors?
    Semrush competes with other digital marketing software providers, including focused category vendors, suite incumbents, and workflow platforms that offer overlapping functionalities in areas like SEO and content marketing.
    How much revenue does Semrush generate?
    Semrush reported US$443.6 million in revenue for fiscal year 2025, with an Annual Recurring Revenue (ARR) of $471.4 million as of December 31, 2025.

    Keywords

    digital marketingSEOcontent marketingpaid advertisingcompetitor analysisbrand visibilitymarketing software

    Sources

    Company Info

    Founded
    2008
    Founder
    Oleg Shchegolev and Dmitri Melnikov
    Headquarters
    Boston, Massachusetts
    Industry
    Digital Marketing Software
    Parent Company
    Adobe Inc.
    Revenue
    US$443.6 million (FY2025)
    Employees
    1600
    Founded Date
    2008
    Acquisition Date
    April 2026
    Acquisition Price
    $1.9 billion
    Annual Recurring Revenue (ARR)
    $471.4 million (as of December 31, 2025)

    Official Website

    www.semrush.com

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