Ruby Zobell

Ruby Zobell is an American TikTok creator who posts as Ruby mae under the handle @rmzobell. She built her following on short-form video: memes, lip-syncs and dance clips, cut to tracks by Kesha, HRVY, Zedd and Bktherula. The account carries roughly 108,600 followers and about 6.8 million total likes, modest by the standards of the platform's top tier but steady for a creator who started in September 2024.

Her reach extends past TikTok. She keeps an Instagram account under @rube_mae with around 83,000 followers and more than 800 posts, a YouTube channel with Shorts and mood-sorted playlists, and a personal Facebook page. By 2026 her TikTok bio listed a management address through Spade Group, an early sign of professional representation for a creator of her size.

She is 16, based in Utah, and best known for a gas-station dance clip that passed 7 million views. That single video remains the anchor of her profile. [edit]

Zobell was born on April 20, 2010, in Salt Lake City, Utah, and has spent her life in the state. Her Facebook profile lists Eagle Mountain, a fast-growing suburb in Utah County south of Salt Lake City, as her home. Little else about her upbringing is public: no source reviewed names her parents or siblings, describes her schooling, or records any stage, acting or music training. She did not come up through auditions or a talent pipeline.

Her entry into public view was a TikTok account opened in September 2024, when she was 14. The first posts were the ordinary output of a teenager learning the format: lip-syncs, meme reactions, dance clips cut to songs she liked. Nothing in the record suggests a plan or a manager at that stage. The account grew the way most mid-tier creator accounts grow, one video at a time, until a single clip did the heavy lifting.

That clip was a dance filmed at a gas station with a group of young men. It passed 7 million views and became the reference point for everything that followed. By the time she was 15 the account had crossed six figures in followers, and by 16 she had a management contact in her bio. The stretch between opening the app and being recognized on the street was, by her own timeline, about eighteen months. [edit]

The account is the career. Zobell posts as @rmzobell under the display name Ruby mae, and the content has stayed close to its original formula: memes, lip-syncs and dance videos, with song choices doing much of the work. Kesha, HRVY, Zedd's "Clarity" and Bktherula's "SANTANNY" all appear in her clips. The gas-station dance, filmed with a group of young men, remains her most-watched post at more than 7 million views.

Growth has come in steps rather than spikes. The account sits at roughly 108,600 followers and 6.8 million likes. In 2026 she posted a video arguing for a revival of 2016 LA vibes, a format built for comment-section argument and shares. She also branched into a YouTube channel, @rubyzobell7040, where Shorts sit alongside playlists sorted by mood: Night, Party, Unreleased. Instagram runs in parallel under @rube_mae, with about 83,000 followers and sponsored-style fashion content for Fashion Nova.

Commercial footing is early but real. Her TikTok bio lists a management address at Spade Group ([email protected]), and in January 2026 she filmed a Q&A for the Famous Birthdays video platform, a step up in profile for a creator at her follower count. [edit]

Her on-camera presence is deliberately ordinary, which is the point. The videos are shot on a phone, often outdoors or in a car, and the styling leans casual and current: the kind of outfit a Utah teenager would actually wear, occasionally swapped for sponsored fashion content. She does not perform polish. The lip-syncs and meme reactions are timed for the comment section rather than the portfolio.

The media footprint is thin and that shapes perception. She has no press profile, no interview transcripts in circulation, and no controversy attached to her name. What exists is a Famous Birthdays entry, a Q&A clip, and a follower count. For a creator her age that reads as unassuming rather than calculated, and the brand work she has taken on, mainly Fashion Nova, fits the same casual register. [edit]

Fame data for Zobell has not yet been gathered by iFANN, so there is no published placement to cite. She is not on the September 2026 iFAMOUS Rankings flagship list. Within her corner of TikTok, though, the audience is real and reasonably engaged. Roughly 108,600 people follow @rmzobell, and her posts draw the kind of comment traffic that comes from recognizable, repeatable formats rather than one-off virality.

The fanbase has no formal name and no documented organizations. There are no stream campaigns, no birthday billboards, no charity drives on record. What exists is closer to a standard TikTok following: viewers who return for the meme edits and dance clips, recognize the gas-station video as the entry point, and treat the 2016 LA vibes post as a running argument. She engages the way most creators her age do, through the comment section and steady posting rather than structured fan interaction.

Her audience skews young and regional, concentrated in Utah and the wider Mountain West, with reach spreading through shares. It is the sort of following that a brand like Fashion Nova can work with and that a rankings engine would need more data to place. [edit]

The gas-station dance with a group of young men is the clip fans find first, and it has cleared 7 million views. Her YouTube playlists are sorted by mood rather than by date: Night, Party, Unreleased. She keeps a business-only contact in her TikTok bio, an unusual level of transparency for a creator with roughly 108,600 followers. A 2026 video of hers made the case for bringing back 2016 LA vibes, a decade-removed nostalgia pitch from a creator who was six years old in 2016.

One caution for anyone reading around her: search results for "Ruby Mae" also surface an unrelated British singer-songwriter on Spotify with singles like "Keeper" and "Lazy." The two are different people, and the singer's catalogue is not hers. [edit]

Zobell lives in Utah, with her Facebook profile listing Eagle Mountain, a suburb in Utah County, as her residence. She has spent her whole life in the state. No source reviewed names her parents or any siblings, and she has not discussed her family publicly. She is 16 in 2026 and, as far as the public record shows, still lives at home. [edit]

Her clips lean on tracks by Kesha, HRVY, Zedd ("Clarity") and Bktherula ("SANTANNY"). She has posted sponsored-style fashion content for Fashion Nova on Instagram, and her TikTok bio carries a management contact at Spade Group. [edit]

No credible source documents a romantic relationship for Zobell. She is 16 in 2026, and neither her own posts nor any outlet has confirmed a partner. Search suggestions occasionally surface a pairing with another TikTok user, but that appears only as autocomplete-style noise with no article, post or statement behind it, and it does not meet the bar for reporting. As of 2026 she is single, with no publicly confirmed partner and no children. [edit]

No credible outlet publishes a net worth for Zobell, and the aggregator sites that track celebrity finances do not list her. Any figure in circulation should be read as guesswork. The iFANN Editorial Team's own analysis of her position, a 16-year-old creator with roughly 108,600 TikTok followers, about 83,000 on Instagram and a handful of brand partnerships, points to a modest sum in the low tens of thousands of dollars, which is the basis for the $50 Thousand figure shown here.

The revenue streams are the ordinary ones for a creator at her level. TikTok's creator rewards program pays on qualified views, and at 6.8 million total likes the payouts are real but small. Brand work matters more: sponsored fashion posts for Fashion Nova are the clearest documented partnership, and her management contact at Spade Group suggests more are being negotiated. Instagram and YouTube add smaller amounts through sponsored posts and Shorts revenue.

She is a minor, so any income runs through whatever arrangement her family has set up, and none of that is public. Growth from here depends on whether the account converts its 100,000-plus following into steady deals. Net worth in 2026 is best described as early-stage creator income rather than an established fortune. [edit]