
Pandora
Denmark"Moments that matter"
About
Per Enevoldsen opened a small jewelry shop in Copenhagen in 1982, and that family business grew into the global brand known as Pandora today. The company built its reputation on customizable charm bracelets that let customers tell their own stories through beads, alongside rings, earrings, and necklaces. Although the brand once offered watches, it has since discontinued that line to focus on its core jewelry collections.
Now a massive operation with two production sites in Thailand, Pandora sells its products in over 100 countries across six continents. The brand maintains more than 6,900 points of sale worldwide, making its designs accessible to shoppers everywhere. This Danish manufacturer turned a local workshop into an international retail giant by mastering the art of personalization and keeping prices within reach for a broad audience.
Products & Sub-brands
Frequently Asked Questions
Is Pandora jewelry fake or real?
Who owns Pandora jewelry?
Why is Pandora so popular?
Does anybody still use Pandora?
Is Pandora still in business?
Keywords
Sources
Company Info
- Founded
- 1982
- Founder
- Per Enevoldsen
- CEO
- Alexander Lacik
- Headquarters
- Havneholmen, Copenhagen, Denmark
- Industry
- Jewelry, Retail
- Parent Company
- Pandora A/S
- Revenue
- 24.5 billion DKK
- Employees
- 19,000
- Production Facilities
- Thailand
- Retail Locations
- Over 6,900
- Sustainability Goal
- 100% recycled precious metals by 2025
Official Website
www.pandoragroup.com/
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