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    Ocean Spray
    Food and Beverage

    Ocean Spray

    United States flagUnited States

    "Taste the Berry."

    Founded 1930 Lakeville, Massachusetts CEO: Abigail Buckwalter
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    About

    Ocean Spray Cranberries, Inc. stands as a massive agricultural cooperative rooted in Plymouth County, Massachusetts. This organization unites over 700 growers across the United States and Canada, extending its reach into Chile to manage the harvest of North America's most iconic berry. With operations spanning from the bogs of Wisconsin to the fields of New Jersey, the group employs roughly 2,000 workers and generated $1.2 billion in sales during fiscal year 2013 alone.

    The cooperative controls approximately 70% of all cranberry production in North America, giving it significant sway over market standards and pricing. Their product portfolio anchors on beverages like Ocean Spray Juice Cocktail and Pure Juice lines, alongside dried snacks known as Craisins. The brand also maintains a strong culinary presence with canned cranberry sauce, a staple for holiday tables despite growing competition in that category.

    In June 2026, the company shifted strategies by appointing Abigail Buckwalter as President and CEO. Buckwalter arrives from Nestlé Health Science to lead the cooperative toward health-focused innovations and global expansion. Recent moves include launching Zero Sugar Island Mixes in 2026 and partnering with Brandgenuity to expand licensing opportunities beyond traditional beverage aisles.

    Products & Sub-brands

    Ocean Spray Juice CocktailOcean Spray Pure JuiceCraisinsCranberry SauceZero Sugar Island Mixes

    Frequently Asked Questions

    Who owns Ocean Spray?
    Ocean Spray is an agricultural cooperative owned by approximately 700 cranberry growers across the United States and Canada, rather than a single corporate entity or individual.
    Who is the CEO of Ocean Spray?
    As of June 2026, Abigail Buckwalter serves as the President and CEO, having previously held a senior executive position at Nestlé Health Science.
    Is Ocean Spray still in business?
    Yes, Ocean Spray remains a highly active and dominant market leader, recently launching new zero-sugar products and expanding its global footprint in 2026.
    How much is Ocean Spray worth?
    While the cooperative does not publicly disclose a stock valuation, it generated $1.2 billion in sales in 2013 and maintains a controlling 70% share of North American cranberry production.
    What is the difference between Ocean Spray and other cranberry brands?
    Unlike private-label competitors, Ocean Spray is farmer-owned and controls the majority of the raw cranberry supply chain, allowing it to dictate market standards and pricing more effectively.

    Keywords

    cranberry cooperativefruit juiceCraisinsagricultural cooperativeLakeville MassachusettsAbigail BuckwalterNestlé Health Sciencezero sugar drinks

    Sources

    Company Info

    Founded
    1930
    CEO
    Abigail Buckwalter
    Headquarters
    Lakeville, Massachusetts
    Industry
    Food and Beverage
    Parent Company
    Ocean Spray Cranberries, Inc. (Cooperative)
    Revenue
    1200000000
    Employees
    2000
    Headquarters Location
    Lakeville, Plymouth County, Massachusetts
    Grower Owners
    Approximately 700
    North American Market Share
    70%
    CEO Appointment Date
    June 2026
    International Operations
    Chile

    Official Website

    www.oceanspray.com/en/

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