
Masayuki Oki
JapanAlso known as: 沖昌之
Birthday
January 3, 1978
Birth Sign
Capricorn
Birthplace
Japan
Age
48 years old
About
Masayuki Oki is a Japanese photographer whose work focuses exclusively on cats, particularly the stray cats that roam the streets, temples, and islands of Japan. He is best known for his humorous and candid shots that capture felines in moments of comedic expression, from mid-fight tussles to awkward napping positions. His photographs have earned him a global following, with over 800,000 Instagram followers under the handle @okirakuoki.
Oki's distinctive style turns street cats into characters, each image telling a playful story. His work has been featured in international outlets like Bored Panda, This Is Colossal, and PetaPixel, and he has published more than twenty books, including the best-selling series 必死すぎるネコ (Cats in Desperate Situations). As of 2026, he continues to photograph cats across Japan, sharing new collections online and releasing books that celebrate the everyday chaos of feline life.
Early Life & Background
Masayuki Oki was born on January 3, 1978, in Japan. Details about his childhood and upbringing remain private, but his deep interest in cats likely began early. He started his public journey as a cat photographer in 2015, when he began posting photographs to his blog. His early work focused on documenting the daily lives of stray cats in Tokyo, capturing them in alleys, parks, and temple grounds. He developed a talent for timing his shots to reveal the animals' funny faces and playful antics, a skill that would define his career.
Before gaining international attention, Oki honed his craft by spending hours observing cat behavior, learning to anticipate when a cat might yawn, stretch, or leap. His blog served as a testing ground, allowing him to share his evolving style with a small but growing audience. By the end of 2015, he had compiled enough material for his first book, Busanyan, which literally translates to "ugly cat," reflecting his focus on unflattering yet endearing moments.
Career Growth
Masayuki Oki's breakthrough came with the release of his first book, Busanyan, in 2015, the same year he began posting to his blog. Over the next eight years, he documented clowders of cats in Tokyo and on islands around Japan, building a substantial portfolio of humorous street photography. His work gained significant traction on Instagram, where his following grew to over 800,000.
In November 2022, his photography received major international media coverage. PetaPixel profiled him as a photographer who "scours his hometown" of Tokyo to capture comedic stray cats, and My Modern Met featured 30 of his funny cat photos. This Is Colossal covered his humorous lens on Japan's feline residents the following month. The attention continued through 2023 and 2025, with Bored Panda showcasing 50 of his photos and AOL publishing collections like "40 Entertaining Cat Pictures Captured By Masayuki Oki."
His commercial success has been equally notable. His series 必死すぎるネコ has sold over 90,000 copies across three volumes, and he has released his 21st book, これネコ それネコ?. In 2026, his new book Neko: Cats of Japan was published, described as a photographic journey through Japan's cat culture. Oki continues to release new work and maintain an active online presence, sharing fresh collections of street cat photos with his global audience.
Career Timeline
Public Image & Style
Masayuki Oki's public image is defined by his humorous, candid approach to cat photography. His signature style captures stray cats in moments of comedic expression, whether they are fighting, making absurd faces, or napping in odd positions. Media portrayals consistently describe him as a photographer with a "special fondness for street cats" who captures "these little creatures in their most natural" states.
His content is lighthearted and entertaining, and he has built a substantial global following through social media, particularly Instagram where he has over 800,000 followers. His social media voice is playful and cat-centric, with his bio expressing his desire to photograph all the cats in the world. Fans appreciate his ability to find humor in everyday feline behavior, and his work is widely shared across platforms as a source of joy and amusement.
Fame & Fandom
Masayuki Oki has cultivated a global audience that is less a traditional fandom and more a community of shared appreciation for the chaotic charm of Japan's street cats. Unlike the organized, ritualistic movements seen behind pop idols or musicians, his supporters engage indirectly through his books and social media, bonding over the specific joy of seeing feral animals transformed into comedic protagonists. There is no formal name for this collective, nor are there documented campaigns, birthday billboards, or fan-organized charity drives; the connection remains centered on the art itself rather than the artist's persona. His work resonates because it turns mundane urban struggles into universal laughter, drawing in cat lovers worldwide who follow his journey without needing a designated club or hashtag to participate. While iFANN tracks fame metrics across the globe, the current data collection cycle has not yet gathered sufficient signals to place Masayuki Oki on any official ranking list. Consequently, he holds no documented position in the global fame hierarchy at this time, and no ordinal placement can be assigned based on available August 2026 statistics.
Interesting Facts and Legends
Masayuki Oki's Instagram bio reads '世界中のねこを撮り尽くしたいね,' which translates to 'I want to photograph all the cats in the world.' His Linktree introduction playfully states, 'Hello I'm Masayuki Oki. Japanese photographer of taking only cats. Thanks.' He has spent more than a decade documenting stray cats, and his work has been described as turning them into 'full-on main characters' through perfectly timed shots. He photographs cats not only in Tokyo but also on cat islands and around temples across Japan. His photography focuses exclusively on cats, a self-imposed constraint that sets him apart in the field. A significant milestone in his career was the commercial success of his book series *Hisshi Sugiru Neko* (Desperate Cats), with the first three volumes selling over 90,000 copies combined. This achievement marked his transition from a dedicated hobbyist to a leading voice in Japanese cat photography. The cultural impact of his work is often framed around the 'Ugly Cat' phenomenon, where he captures stray felines making funny faces or fighting, turning ordinary street scenes into comedic portraits that resonate globally. A widely retold story details his decision to quit his previous job to focus entirely on photographing 'ugly cats,' describing it as an impulsive yet fulfilling choice. Additionally, his participation in a photo exhibition in Shibuya during July 2017 stands as a key moment in his early professional recognition.
Notable Quotes
“世界中のねこを撮り尽くしたいね”
“Hello I'm Masayuki Oki. Japanse photograher of taking only cats. Thanks.”
Family & Personal Life
Masayuki Oki was born and raised in Japan, but he keeps his personal life private. Public records do not detail his parents, siblings, or any family members. He is based in Tokyo, where he lives and works. There is no public information about whether he is married or has children, and he has not shared details about his household or pets. His public persona centers entirely on his photography, with his personal life remaining out of the spotlight.
Notable Connections
Relationships & Dating History
No public information is available regarding Masayuki Oki's dating history, romantic relationships, marriages, or partnerships. Extensive searches of available sources reveal no documented relationships, and Oki has not publicly discussed his personal romantic life. As of 2026, his relationship status is unknown and not publicly documented. Given the absence of credible sources confirming any relationships, no speculative or tabloid pairings can be reported.
Salary, Net Worth In 2026
$2 Million
iFANN Editorial Team estimate
iFANN currently estimates Masayuki Oki's net worth at $2 Million as of 2026. His primary income comes from his extensive book sales. He has published at least 21 books, with his 必死すぎるネコ series alone selling over 90,000 copies across three volumes. His other books, including Busanyan and Neko: Cats of Japan, contribute additional sales. With over 800,000 Instagram followers, he also earns through sponsored content and brand partnerships, though specific figures are not public. His long-running career, spanning more than a decade, has allowed him to build a steady income stream from both print and digital platforms.
Awards & Accolades
Known For
Busanyan
2015 · Photographer
必死すぎるネコ
2015-2025 · Photographer
Neko: Cats of Japan
2026 · Photographer
Keywords
Sources
Quick Facts
- Profession
- Photographer
- Born
- 1978-01-03
- Birthplace
- Japan
- Birth Sign
- Capricorn
- Instagram Followers
- 800,000+
- Number of Books Published
- 21+
Personal Details
- Full Name
- Masayuki Oki
Frequently Asked Questions
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