Lorena Bućan

Lorena Bućan is a Croatian singer and the current lead vocalist of the long-running pop group Magazin. Born in Split, she first gained national attention in 2018 as the youngest finalist on the second season of the talent show Zvijezde, where she placed third. Since then she has built a solo career under the guidance of songwriter Tonči Huljić and his wife Vjekoslava, releasing a string of pop singles that have found steady airplay on Croatian radio.

In November 2024, Bućan stepped into the role of Magazin's lead singer, succeeding Andrea Šušnjara. The group, active for over four decades, has since released new material with her at the microphone, including the singles "Nesvjestica" and "Voljela sam." She continues to balance her work with Magazin alongside solo releases, and remains a regular presence on Croatian television and streaming platforms. [edit]

Lorena Bućan grew up in Split, a coastal city known for its strong musical tradition. From an early age she sang in local events and school performances, though details of her childhood remain largely private. Her big break came in 2018 when she auditioned for the second season of Zvijezde, a televised singing competition that has launched several Croatian pop careers.

At seventeen, she was the youngest contestant in the competition. Over the course of the season she delivered a series of performances that impressed both the jury and the audience, ultimately finishing in third place. The exposure brought her to the attention of Tonči Huljić, one of the most influential figures in Croatian pop music, who signed her to his label Tonika Records shortly after the show ended. [edit]

After signing with Tonika Records, Bućan began working closely with Tonči Huljić and songwriter Vjekoslava Huljić. Her debut single "Tower of Babylon" arrived in 2019 and was entered into Dora, Croatia's national selection for the Eurovision Song Contest. The following year she competed again at Dora with "Drowning," another Huljić-penned track that showcased her vocal range.

Through the early 2020s she released a steady run of singles, including "Kad si ti u pitanju," "Tihi ocean," "Tvoja i gotovo," and "Boli." In 2023 she put out "Jel' moguće," which became one of her most streamed tracks, and followed it with "Ženska snaga" in 2024. That same year she took part in the EMPATI&JA concert series alongside Matija Cvek and Mia Dimšić.

In November 2024, Bućan was announced as the new lead vocalist of Magazin, replacing Andrea Šušnjara. The group, founded in 1979, had gone through several lineup changes, and Bućan's addition marked a new chapter. With her, Magazin released the singles "Nesvjestica," "AaAaA.," "Voljela sam," and "Kao žena ženi." She has also appeared on the game show Tko bi rekao and performed at summer festivals with the band. [edit]

Bućan is often described in the Croatian press as a young singer with a powerful, mature voice, a comparison that has drawn parallels to Doris Dragović. Her public persona is that of a hardworking, down-to-earth performer who lets her vocals do the talking. On social media she shares a mix of studio sessions, concert clips, and behind-the-scenes moments from life on the road with Magazin. Fans appreciate her approachable style and her respect for the group's long history. [edit]

Lorena Bućan commands a steady regional following in Croatia, though her global footprint remains limited to specific music markets and diaspora communities. As of August 2026, the iFANN Global Fame Engine has evaluated this person, but they do not currently hold a placement in the published rankings. Consequently, no numerical rank or score is assigned to her standing within the world's most prominent figures. Her fanbase operates without a formal designation, with enthusiasts identifying primarily through the Magazin collective rather than a distinct personal movement. The absence of an organized fandom name reflects her relatively recent ascent to the band's lead vocalist role in November 2024, which has not yet yielded the long-standing rituals or campaigns seen with legacy acts. While media narratives frequently compare her to former icons like Doris Dragović, these comparisons serve as external commentary rather than self-identified slogans adopted by her supporters. Public engagement remains focused on her performances and new releases, lacking the specialized infrastructure of dedicated fan clubs or funded initiatives. The audience for Bućan is defined by appreciation for her vocal capabilities and her stewardship of Magazin's catalog, growing organically through radio play and concert attendance rather than structured digital mobilization.[edit]

Born under the sign of Pisces, contrary to early reports citing Capricorn, Lorena Bućan maintains a disciplined approach to her craft by jotting lyrics into a notebook before entering the studio. She considers her hometown of Split the most comfortable venue for performance, often warming her voice with classical Croatian folk songs to prepare for shows. Although she never originally intended to pursue singing, a teacher persuaded her to audition for Zvijezde, where she secured third place in 2018. A devotee of traditional Dalmatian klapa singing, she balances modern pop sensibilities with deep respect for local heritage. Since joining Magazin in late 2024, her career trajectory has accelerated rapidly. She led the group to a third-place finish at the Dora 2025 national selection with the single "AaAaA," a result that cemented her professional standing within the competition. Media observers immediately framed her tenure as a succession to legendary singer Doris Dragović, creating a narrative of continuity that defines her public image today. This comparison serves as the primary lens through which fans and critics view her integration into the band's forty-year history.[edit]

Bućan was born and raised in Split, where her family still lives. Her parents have largely stayed out of the public eye, though they have attended several of her performances. She has spoken warmly about her mother's support during her time on Zvijezde. As of 2026 she is not married and has no children. She lives in Split, close to her family, and has a pet cat named Luna. [edit]

Bućan works closely with songwriter Tonči Huljić and his wife Vjekoslava Huljić, who have shaped her solo sound. She replaced Andrea Šušnjara as Magazin's vocalist, and has performed alongside Matija Cvek, Mia Dimšić, and Marko Tolja at the EMPATI&JA concert. She has also appeared on Tko bi rekao with Marko Pecotić Peco and Meri Goldašić. [edit]

Bućan has kept her romantic life largely out of the spotlight. There are no confirmed public relationships as of 2026. She has not spoken about dating in interviews, and her social media focuses on her music career. As of 2026, she is reportedly single, concentrating on her work with Magazin and her solo projects. [edit]

Per iFANN's editorial analysis, Lorena Bućan's net worth as of 2026 is estimated at $1 Million. The majority of this wealth derives from her dual roles as a solo recording artist and the lead vocalist of Magazin. Revenue streams include streaming royalties, fees for live concerts, and television appearances. Following her appointment to the front position of Magazin, her performance schedule expanded considerably, likely increasing her earnings significantly. While precise financial records remain private, her consistent release of singles combined with the group's enduring popularity suggests a secure financial foundation for an artist at this stage of her career.[edit]