Liz Macedo

Liz Macedo is a Brazilian social media personality and TikTok creator. She is best known for her get-ready-with-me vlogs, beauty routines, and lifestyle content, which have earned her a following of more than 10 million on TikTok and over 4 million on Instagram. She is also a brand ambassador for the beauty label Mboom Beauty.

At just 17, she has built a sizable audience across TikTok, Instagram, YouTube, and Threads, with a content style that mixes everyday glamour with a relaxed, personal tone. Her fans respond to her authenticity and her focus on self-care, from skincare to nails to gym routines. While she is still early in her career, her growth has been steady and her presence in the Brazilian influencer space is notable. [edit]

Liz Caroline Paganini Macedo was born on October 17, 2009, and grew up in the ABC region of São Paulo, Brazil, an industrial cluster of suburbs known as ABC Paulista. She joined Instagram in December 2018, when she was about nine years old, and her earliest posts centered on beauty treatments: hair, nails, and skincare. Those routines built her first audience before TikTok became her main platform.

From the start, her content had a personal, diaristic quality. She would show herself getting ready, trying products, and sharing small moments of her day. That approach resonated with viewers who were looking for relatable beauty content rather than polished tutorials. By the time she hit her early teens, she had already established a recognizable style and a loyal following on Instagram.

Her official website, lizmacedo.com.br, describes her as someone who loves getting ready, taking care of herself, going to the gym, and doing her nails. That self-care focus became the backbone of her content. She also kept a menagerie of pets, including cows and goats, which occasionally appeared in her posts and gave her feed a distinctive rural-meets-glamour flavor. [edit]

Liz's TikTok account, @lizx.macedo, took off with lifestyle and GRWM videos, eventually reaching 10.5 million followers and 2.7 billion total likes. That growth made her one of the more prominent young Brazilian creators on the platform. Her Instagram, also @lizx.macedo, has more than 4.1 million followers, and she uses it to post beauty content, sponsored partnerships, and personal updates.

In response to fan requests, she launched a YouTube channel, Lizx Macedo (also known as @amorecosdaliz), where she brings her TikTok-style vlogs to a longer format. She described the move in her channel description: "Do tiktok diretamente pro youtube! Vocês sempre me pediram um canal, resolvi agradar vocês e criar!" The channel carries the same beauty and lifestyle focus as her other platforms.

She also became an ambassador for Mboom Beauty, a role she highlights in her Instagram bio. The partnership fits her content naturally, given her emphasis on skincare and makeup. She maintains a professional contact email ([email protected]) and an official website, signaling a structured approach to her brand. She continues to post across TikTok, Instagram, Threads, and YouTube, with a steady stream of GRWM and lifestyle content. [edit]

Liz Macedo projects a polished but approachable image. Her content is built around getting ready, self-care, and the small rituals of daily life, from skincare to gym sessions to nail appointments. She favors a clean, feminine aesthetic that aligns with her beauty ambassador role. On social media, she comes across as warm and personal, often addressing her followers directly and sharing bits of her day. Her style is less about high drama and more about consistent, relatable glamour. Media coverage tends to frame her as a young creator on the rise, with a focus on her follower counts and brand partnerships rather than personal controversy. [edit]

Fame data for Liz Macedo has not yet been gathered by iFANN. She does not appear on the September 2026 iFAMOUS Rankings flagship list, and her presence is still largely concentrated in Brazil. Her fanbase does not have a formal name, but her audience is highly engaged on TikTok and Instagram. Fans interact through comments, likes, and shares, and they have requested specific content, such as the YouTube channel she eventually launched. Fan-made content, like makeup transformations inspired by her, circulates on YouTube Shorts. Her audience skews young and is drawn to her beauty routines, lifestyle vlogs, and relatable tone. [edit]

Liz keeps cows and goats alongside more typical pets, a detail that sets her apart from most lifestyle creators. She has visited Brazilian beaches including Ipanema and Guaratuba-Costa do Sol. Her Instagram bio reads "17 anos sendo rodeada por muito amor" (17 years surrounded by much love). She is a Libra, born on October 17, 2009. In her videos, she has used tracks like "Magrão Puro" by DJ GH7 and "Fetish" by Selena Gomez featuring Gucci Mane. A story fans still retell: she joined Instagram at just nine years old, which means she has been building an online presence for nearly half her life. [edit]

Liz is from the ABC region of São Paulo, Brazil. She has several pets, including cows and goats, and often shares glimpses of them on social media. Her Instagram bio emphasizes being surrounded by love, suggesting a close-knit family environment. She keeps her family life largely private, focusing her content on beauty, lifestyle, and self-care rather than personal details. [edit]

Liz Macedo is associated with Mboom Beauty as an ambassador. Her content features music from artists like DJ GH7 and Selena Gomez, and she collaborates with brands in the beauty space. [edit]

Liz Macedo is 17 and has not publicly confirmed any romantic relationship. Search interest in "liz macedo namorado" (boyfriend) exists, but no reliable source has documented a partner. As of 2026, she is reportedly single and keeps her personal life private, focusing her public content on family, friends, and her pets. [edit]

Liz Macedo's income comes primarily from brand partnerships and platform monetization. As a teenage creator with over 10 million TikTok followers and more than 4 million on Instagram, she has leverage with beauty brands, and her ambassador role with Mboom Beauty is a key revenue stream. She also earns from sponsored posts, affiliate links, and YouTube ad revenue. The iFANN Editorial Team's analysis of her earnings, ventures, and assets points to roughly $1 million as of 2026. That estimate reflects her growing brand portfolio and social media reach, though her financial details remain private. [edit]