Leomie Anderson

Leomie Jasmin Francis Anderson is a British fashion model, television presenter, and activist who has reshaped conversations around diversity in the industry. Born in London, she walked in four consecutive Victoria's Secret Fashion Shows from 2015 to 2018 before earning the title of Victoria's Secret Angel in 2019. Her work extends beyond the runway as she champions inclusivity and mental health awareness.

In 2023, Anderson expanded her career into television by joining the cast of Glow Up: Britain's Next Make-Up Star as a co-host. She held this role until September 2026, when she passed the hosting duties to NikkieTutorials for the show's eighth series. As of 2026, she remains active in high-profile fashion campaigns and continues her advocacy work through various business ventures. [edit]

Leomie Jasmin Francis Anderson grew up in a working-class family in London, where she attended St. Mary's Catholic High School in Enfield. Her entry into the modeling world happened almost by accident at age 14 while she was waiting for a bus on her way home from school. A photographer spotted her and asked to take her picture, which led to her first professional contract.

Navigating the competitive London fashion scene as a young Black teenager came with significant hurdles. Anderson has spoken openly about facing racial profiling and exclusionary casting practices early in her career. These formative struggles with an industry that often marginalized women of color fueled her later determination to create change. Before her breakthrough, she worked various jobs to support herself while building her portfolio and gaining experience in the local market. [edit]

Anderson's professional rise began in earnest after being scouted in 2007. By 2012, she was walking for major designers including Marc Jacobs, Tom Ford, and Alexander McQueen, while appearing in editorial spreads for Vogue. Her international profile skyrocketed in 2015 when she made her debut at the Victoria's Secret Fashion Show. She continued to walk the runway for three more consecutive years, completing her streak in 2018.

The turning point for her brand status arrived in 2019 when she was officially named a Victoria's Secret Angel. This honor recognized her consistent performance and influence within the company. That same year, she solidified her reputation as a voice for change by launching the #TheWhiteTablecloth campaign on Instagram. The initiative protested the lack of diversity on runways and sparked a global conversation about inclusivity.

Beyond modeling, Anderson successfully transitioned into media production. In 2023, she joined the BBC reality competition Glow Up: Britain's Next Make-Up Star as a co-host alongside Michelle Visage. She mentored aspiring makeup artists across multiple seasons until stepping down in September 2026. Her work earned her a spot on Forbes' 30 Under 30 list for Art & Culture in 2020. [edit]

Anderson presents a polished yet authentic public persona that blends high-fashion elegance with grassroots activism. Her style often features bold choices that highlight her unique features, setting her apart from traditional runway models. On social media, she maintains a direct and honest voice, often discussing mental health and balanced living rather than just promoting products.

Media outlets describe her as a leader in the movement for diversity within fashion. Her content focuses heavily on empowerment, encouraging fans to embrace their natural beauty without extreme diets or artificial alterations. This approach has built a loyal following that values her transparency over curated perfection. [edit]

iFANN has not yet collected fame data for Leomie Anderson, so no current global ranking is available. Despite this, her impact on the fashion world is undeniable. Fans typically refer to themselves as "Anderson fans" or follow her under the unofficial hashtag #LeomieArmy on social media platforms.

The fanbase is highly engaged in her activism, often participating in discussions around #TheWhiteTablecloth and supporting her business initiatives. Followers appreciate her willingness to share behind-the-scenes moments and offer advice on modeling and self-care through Instagram Live sessions. This community mirrors Anderson's own values, focusing on diversity and mental health awareness rather than just celebrity worship. [edit]

Anderson coined the phrase "My core is my lore" in a 2023 TikTok caption, a line that became a signature motto for her personal brand and fan interactions. The hashtag #TheWhiteTablecloth, which she launched in 2016, is widely cited in academic studies as a pivotal moment that forced major fashion houses to re-evaluate their casting practices.

She maintains a close friendship with Rihanna, who supported Anderson during a difficult family crisis in 2026. Anderson also owns properties in both London and Miami, reflecting her international lifestyle. In August 2026, she appeared in Oceanus' latest swimwear campaign shot in Miami, showcasing her continued presence in resort wear. [edit]

Leomie Anderson was raised in a working-class household in London. She has kept details about her parents relatively private but has mentioned their supportive role in her upbringing. She attended St. Mary's Catholic High School in Enfield during her formative years. While she does not have children, she frequently shares stories about her family life on social media, emphasizing the importance of strong familial bonds. Her relationship with her sister remains a central part of her personal narrative. [edit]

Rihanna, NikkieTutorials, Michelle Visage, David Gandy, Victoria's Secret[edit]

Leomie Anderson has maintained a relatively private personal life compared to her high-profile career. There are no confirmed reports of marriage or long-term engagements. As of late 2026, she is reported to be single. While tabloids have speculated about relationships with various figures in the entertainment and music industries, Anderson has never publicly acknowledged any pairings as official.

Over the years, rumors linked her to musicians and actors, but these remained unconfirmed. In August 2026, she shared a story about Rihanna's kindness during a difficult family period, highlighting their close friendship rather than a romantic connection. Anderson focuses primarily on her career, activism, and business ventures. No children have been reported. [edit]

Research by the iFANN Editorial Team puts Leomie Anderson's fortune at around $4.2 million as of 2026. This figure reflects her diverse income streams spanning modeling contracts, television hosting fees, and entrepreneurial ventures.

Her primary wealth comes from long-term deals with Victoria's Secret and other luxury brands. Hosting Glow Up: Britain's Next Make-Up Star added a significant salary, estimated between £100,000 and £150,000 per season. Anderson also founded the Leomie Anderson Power Project (LAPP), which generates revenue through consulting and speaking engagements. Additional income stems from endorsements with fashion and lifestyle brands, as well as real estate holdings in London and Miami. [edit]

While Leomie Anderson has not won traditional acting or music awards, she has received significant recognition for her impact on the fashion industry. She was named to Forbes' 30 Under 30 list in 2020 for Art & Culture. In 2019, she achieved the prestigious title of Victoria's Secret Angel. Her #TheWhiteTablecloth campaign earned her respect and informal accolades from organizations like the Council of Fashion Designers of America (CFDA). [edit]