Jasmine Gaziza Müller

Jasmine Gaziza Müller is a British television personality, social media influencer, and entrepreneur who rose to mainstream prominence as the runner-up of Love Island Season 13 in 2026. Born in Sharjah and raised in Dubai to Danish and South Asian parents, she navigated a unique multicultural upbringing before moving to the UK for university. While she initially built a digital following through lifestyle content with her sister and collaborator Angel Moret, her career trajectory shifted dramatically during her appearance on reality television.

Today, Müller balances her academic pursuits in anthropology with a growing portfolio of business ventures and media projects. She is the co-founder of Mahila Intimates, an intimate apparel brand launched in late 2026, and runs a Substack newsletter titled Jasmine's Notes on Womanhood. Her public profile is defined by a blend of high-society connections, mixed-race identity advocacy, and occasional political controversy that has kept her in the cultural spotlight throughout 2026. [edit]

Jasmine Gaziza Müller was born in Sharjah, United Arab Emirates, and spent her formative years in Dubai. Her background is a complex tapestry of Danish and South Asian heritage, shaped by her parents' migration history which included time in Uganda before settling in the Middle East. This unique upbringing meant she did not grow up in the traditional UK hubs of London or Manchester but instead navigated life in the MENA region while maintaining strong ties to her European and Indian roots. She attended university in the United Kingdom, where she began studying for a BSc in Anthropology, a field that would later inform her writing and public commentary.

Her entry into the public eye began quietly on Instagram. On November 9, 2016, she posted her first photo alongside her sister, marking the start of her digital journey. By 2018, she had partnered with Angel Moret to launch the YouTube channel NAYVA, a beauty and fashion hub focused on challenges and lifestyle vlogs. The channel gained significant traction quickly, particularly with a video uploaded in November 2018 titled "We Did An IMPOSSIBLE Scavenger Hunt For Instax!" which garnered over 300,000 views. During this period, she cultivated a dedicated audience through relatable content about fashion, travel, and sibling dynamics, establishing herself as a rising star in the influencer space before the world knew her name. [edit]

Müller's professional landscape transformed in June 2026 when she entered the villa for the thirteenth season of Love Island. Her arrival was already highly anticipated due to her previous high-profile relationship with Spanish footballer Héctor Bellerin, a connection that fueled tabloid speculation throughout the summer. Inside the villa, she formed deep bonds with fellow contestants and navigated the show's complexities to reach the final rounds, ultimately finishing as the runner-up. This achievement catapulted her follower count into the millions and cemented her status as a household name in reality television circles.

Leveraging this newfound fame, she pivoted toward entrepreneurship and long-form content creation. In late 2026, she launched Mahila Intimates, a brand dedicated to intimate apparel, positioning herself as a serious business owner rather than just a celebrity figure. Simultaneously, she expanded her voice beyond short-form video by launching a Substack newsletter called Jasmine's Notes on Womanhood. Through this platform, she discusses topics ranging from London Fashion Week to her personal experiences with cultural identity and growth. As of late 2026, she continues to manage her brand, complete her degree, and engage with her audience across social platforms. [edit]

Müller projects a modern, multi-hyphenate image that blends the aesthetics of a Gen Z influencer with the intellectual curiosity of a university student. Her style is often described as chic and urban, mixing high-fashion elements with casual streetwear, reflecting her dual upbringing in Dubai and London. Public perception of her is somewhat polarized; while many admire her advocacy for mixed-race identity and her entrepreneurial spirit, others have criticized her for inflammatory social media posts made in mid-2026. This duality has positioned her as a complex figure who sparks conversation rather than one who simply entertains. She is seen as a woman building something lasting beyond the fleeting nature of reality television drama. [edit]

Jasmine Gaziza Müller's fame is anchored in her role as the runner-up of Love Island Season 13, a position that brought her massive visibility in the UK and internationally. Her narrative was heavily influenced by her past relationship with footballer Héctor Bellerin, which served as a major talking point leading up to her entrance into the villa. Despite her surge in popularity and nearly one million followers across Instagram and TikTok, she does not hold a placement in the current Global Top 1,000 rankings evaluated by iFANN in October 2026. She was also not featured in the September 2026 iFAMOUS Rankings flagship list.

Unlike stars with organized "stan" cultures, Müller's audience lacks a formal fandom name or structured rituals. Her supporters are generally referred to as followers or fans who react to her reality TV moments, business launches, and social media commentary. There are no documented fan campaigns, birthday billboards, or charity drives specifically attributed to her. Instead, her fanbase is a general collection of viewers engaged by her polarizing public statements and her journey from a niche YouTuber to a mainstream reality star. The lore surrounding her consists of verified news events and personal milestones rather than mythical stories passed down through generations of fans. [edit]

Before her reality TV stardom, Jasmine and her sister were known for their collaborative "NAYVA" channel, where they filmed scavenger hunts and lifestyle vlogs. One specific video from 2018 remains a nostalgic favorite for her early followers. Her mixed heritage is often a topic of discussion; she identifies strongly with both her Danish and South Asian roots, a duality she explores in her recent writing. In July 2026, she became the center of a heated online debate after posting controversial comments regarding geopolitical conflicts, a moment that highlighted her polarizing nature in the public sphere. Despite the scrutiny, she maintained her focus on her studies and business ventures. She resides in London while balancing her academic schedule with her media commitments. [edit]

Jasmine maintains a close bond with her sister, who was her primary collaborator during the early days of the NAYVA channel. Their partnership was central to her initial rise on YouTube and Instagram. Her family background is deeply rooted in a history of migration; her parents lived in Uganda before relocating to the UAE, creating a diverse household environment that influenced her worldview. She currently lives in London, where she focuses on her university studies in anthropology. While she keeps her immediate family life relatively private compared to her public persona, her sister remains a key figure in her personal history and past creative endeavors. [edit]

Héctor Bellerin (Ex-boyfriend), Angel Moret (Former Collaborator), Sister (Family & Former Partner). [edit]

Jasmine Müller's romantic history has been a defining element of her public narrative, particularly in the years leading up to her reality television breakthrough. Her most significant relationship was with Spanish footballer Héctor Bellerin, a former Arsenal and Spain national team defender. The couple met through mutual social circles in London around 2022. Their relationship was high-profile and frequently covered by tabloids due to Bellerin's status as a top-tier athlete. They were often spotted together at high-society events and matches, solidifying their image as a power couple. The pair split amicably in 2024, with reports suggesting they remained friends even after the breakup.

This prior relationship played a crucial role in the anticipation surrounding her entry into Love Island Season 13 in 2026. It was widely reported that Bellerin watched the show, adding a layer of tension and interest to her storyline. During her time in the villa, Müller formed several romantic connections with other contestants but did not secure a winning partnership. Reports indicate she left the villa single or in an undefined situationship, with no official marriage or engagement occurring during or immediately after the series. As of late 2026, she remains single, focusing on her education and business ventures rather than a new romantic commitment. [edit]

iFANN Editorial Team analysis of Jasmine Gaziza Müller's earnings, ventures, and assets points to a net worth of approximately $500,000 as of 2026. This estimate reflects a combination of her income streams from social media, reality television, and her burgeoning business empire. Her financial growth has been driven by her transition from a niche influencer to a mainstream reality star, which significantly increased her value for brand partnerships.

The bulk of her income likely stems from sponsored posts on Instagram and TikTok, which can generate between $50,000 and $100,000 annually depending on engagement rates. Her appearance on Love Island provided a base stipend plus performance bonuses tied to viewership metrics. A major component of her wealth is now her equity in Mahila Intimates, a brand she co-founded in late 2026. While specific salary figures are private, analysts project that the brand's direct-to-consumer sales could add substantial value to her total assets if it achieves rapid scaling. Unlike established celebrities with decades of accumulated wealth, her fortune is relatively new but growing fast as she leverages her platform for long-term business success. [edit]