
His Master's Voice
United Kingdom"A dog, a gramophone, and a century of sound."
About
Francis Barraud painted the original artwork in London during 1898 after his family's terrier, Nipper, seemed to listen intently to wax cylinder recordings left by their deceased owner. The Gramophone Company registered this image as a trademark the following year, turning a quiet domestic moment into one of the most recognizable symbols in commercial history. That painting now sits alongside several duplicates in the EMI Archive Trust collection located in Hayes.
The brand expanded rapidly across Europe, Asia, and the Americas, eventually becoming the backbone of the UK retail chain known simply as HMV. Emile Berliner and Eldridge R. Johnson secured rights to the mark in the United States under the Victor Talking Machine Company banner. While the corporate structure has fractured over time due to financial turbulence, the visual identity remains a constant thread connecting early phonographs to modern vinyl collectors.
Products & Sub-brands
Frequently Asked Questions
Who owns His Master's Voice (HMV) today?
Is HMV still in business?
What does the dog in the HMV logo represent?
Where did the "His Master's Voice" logo come from?
Why did HMV go bankrupt?
Keywords
Sources
Company Info
- Founded
- 1899
- Founder
- Gramophone Company
- Headquarters
- Hayes, London (Original); Global licensing network
- Industry
- Entertainment Retail; Music Licensing; Audio Equipment
- Parent Company
- Fragmented (Tsutaya Entertainment Japan; Various regional licensees)
- Logo Artist
- Francis Barraud
- Dog Name
- Nipper
- Original Painting Date
- 1898
- Trademark Registration
- 1899
- US Brand Name
- Victor Talking Machine Company
- UK Administration Year
- 2013
- Current Major Owner (Japan)
- Tsutaya Entertainment
Official Website
www.hmvgroup.com
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