Bom & Hi

BOM&HI is a dormant project duo from South Korea, formed in December 2013 as a holiday special. The unit brought together Park Bom, the powerful main vocalist of 2NE1, and Lee Hi, a soulful soloist who shot to fame via the audition show K-pop Star. Their sole single, a cover of Mariah Carey's "All I Want for Christmas Is You," was released on December 16, 2013, under the YG x Samsung Music partnership.

Since that single, the duo has not released any further music, making them effectively a one-off collaboration. Both artists have moved on to successful solo careers, but the project remains a curiosity for fans who enjoy seeing labelmates team up. The group's official status is inactive, with no plans for a reunion announced. [edit]

In mid-December 2013, YG Entertainment and Samsung Music announced an exclusive partnership, with the first fruit being a special holiday project. The collaboration was teased under the code name "BH," sparking speculation before Lee Hi was revealed as the second member alongside Park Bom. The project was framed as a festive gift, bringing together two of YG's most distinctive vocalists.

Park Bom, already a household name as 2NE1's main vocalist, and Lee Hi, who had won hearts on K-pop Star, entered the studio to record a duet version of the Christmas classic. The single dropped on December 16, with the music video following on December 20 on YG's YouTube channel. The entire project, from announcement to release, unfolded within a single week, emphasizing its nature as a seasonal treat rather than a long-term endeavor.

The collaboration was notable for pairing a seasoned idol with a relative newcomer, showcasing a cross-generational vocal synergy. Despite the buzz, the duo never released another track, and the project quietly concluded, leaving behind just one song and a music video. [edit]

BOM&HI's sound is defined by their sole release, a duet cover of "All I Want for Christmas Is You." The arrangement strips down Mariah Carey's original, giving it a more intimate, acoustic feel that highlights the vocal interplay between Park Bom and Lee Hi. Park Bom's powerful, emotive delivery contrasts with Lee Hi's smoother, jazz-inflected tone, creating a rich blend that stands apart from the original's pop exuberance.

The track stays true to the holiday theme, with a warm, cozy production that suits the season. While the duo didn't have time to develop a distinct musical identity, this single hints at what could have been: a meeting of two distinct vocal styles that complemented each other well. [edit]

BOM&HI's primary impact lies in its role as the launchpad for the YG x Samsung Music partnership, a notable example of a tech company aligning with a K-pop agency. The collaboration was covered by outlets like The Korea Herald and Korea JoongAng Daily, highlighting the novelty of a corporate tie-in with a holiday single.

The project also underscored the vocal prowess of both artists, giving Park Bom a chance to shine outside 2NE1 and introducing Lee Hi to a broader audience. For fans, it was a delightful crossover moment, even if brief, and it remains a talking point in discussions of YG's collaborative projects. [edit]

Given the project's brevity, BOM&HI never developed a dedicated fandom, lightstick, or fan color. There are no official fan traditions or projects tied to the duo. However, fans of both Park Bom and Lee Hi often revisit the single as a nostalgic gem, and the music video's comment section remains a space for seasonal well-wishes and appreciation for the collaboration. [edit]

BOM&HI's existence was teased with the initials "BH" before the full name was revealed. The single was recorded and released within a week of the partnership announcement. The music video has amassed over 4.9 million views on YouTube. The duo's Spotify page shows 280 monthly listeners, reflecting the niche nature of the project. [edit]