Everlast

Founded in The Bronx during 1910, Everlast Worldwide Incorporated has spent over a century equipping fighters with the tools needed to train and compete. The Gracie family established the brand, which quickly became synonymous with durability in boxing gear. Today, the company operates out of Manhattan while maintaining its deep roots in New York City's combat sports history.

In 2007, Frasers Group acquired the historic brand, integrating it into a larger portfolio of sporting goods while preserving its operational independence in the United States. This acquisition provided new resources to sustain an established name that continues to supply professional-grade equipment to boxers, mixed martial artists, and fitness enthusiasts worldwide.

The product line balances elite hardware with accessible lifestyle wear. Athletes rely on boxing gloves for protection during sparring, while training facilities depend on heavy bags and complete ring setups. Casual gym-goers find value in the full range of athletic apparel, including hoodies, compression gear, and sneakers. This dual focus keeps the brand relevant from championship rings to local fitness centers. [edit]