Eric Koston

Eric Koston's influence on skateboarding is measured not just in contest wins but in the way he reshaped the sport. His video parts with Girl Skateboards in the 1990s are considered masterclasses in technical street skating, inspiring countless skaters worldwide. He was among the first skateboarders to be signed by Nike SB, helping legitimize the brand's entry into skateboarding. His co-founding of The Berrics created a platform that has become a central hub for skate media and community, further solidifying his impact. In 2025, his Nike SB Air Max 95 collaboration marked a historic first, adapting an iconic silhouette for skateboarding, and was celebrated by GQ as a culture-defining moment.