Delcir Sonda

Sonda's record is a business record. He and Idi Sonda built a regional grocery chain into one of São Paulo state's largest retailers, and the reported R$3.5 billion Advent approach in 2025 is the market's own verdict on what they built. The DIS Esporte rights model, whatever one thinks of it, made him a party to the most expensive transfer in football history and kept him in court for a decade. In Rio Grande do Sul, the R$20 million Internacional donation earned him something rarer than a trophy: standing with a supporter base that does not hand it out easily.