

Dei V
Puerto RicoAlso known as: El Flavor, David Gerardo Rivera Juarbe
Birthday
December 26, 1995
Birth Sign
Sagittarius
Birthplace
Carolina, Puerto Rico
Age
30 years old
Height
5 ft 9 in (175 cm)
About
David Gerardo Rivera Juarbe performs under the stage name Dei V and operates as a leading voice in the modern Latin trap scene. Born in Carolina, Puerto Rico, this rapper and singer gained rapid traction by blending melodic flows with hard-hitting rhythms that define the current wave of urban music. His career trajectory shifted from local cyphers to international stages after the 2021 release of his debut EP Yin Yang. That project introduced his signature atmospheric sound to a wider audience and set the foundation for future success.
The artist achieved massive global recognition in 2023 with the viral hit "¿Quién es Dei V?" which climbed charts across multiple countries and earned him a nomination for the Premio Tu Música Urbano award. He quickly became a sought-after collaborator, working with industry giants like Anuel AA, Karol G, Ozuna, and Cris MJ. By 2024, he had solidified his solo status with the release of his debut studio album ¿Quién es Dei V? and continued to expand his reach through high-profile brand partnerships. As of late 2026, he remains a dominant figure in the Latin trap scene with upcoming concerts scheduled for November 2026 in Ciudad de México.
Early Life & Background
David Gerardo Rivera Juarbe grew up in Carolina, a municipality within the San Juan metropolitan area of Puerto Rico. Raised in a working-class environment, he was surrounded by the reggaeton and trap sounds that were exploding across the island during his formative years. Before stepping into a professional recording booth, he spent countless hours honing his craft in local cyphers and community gatherings. These early sessions allowed him to develop a flow that balanced gritty street narratives with an infectious melodic sensibility that would later become his trademark.
He attended local schools in Carolina where he was known more for his artistic inclinations than academic pursuits. The pull of music eventually led him to leave formal education early so he could dedicate himself entirely to his career. During these pre-fame years, specifically between 2018 and 2020, he began posting freestyles and original tracks on social media platforms. This digital presence caught the attention of local producers who recognized the unique texture of his voice. Those initial uploads served as the bridge between his life in Carolina and the international spotlight he would soon occupy. He spent years performing at local venues before signing with a label, building a grassroots following that paved the way for his eventual viral breakthrough.
Career Growth
Dei V officially entered the professional recording market in 2021 with the release of his debut EP Yin Yang. This project showcased a blend of melodic flows and aggressive trap beats that distinguished him from his peers and established his signature sound. The EP featured atmospheric production and emotive delivery that resonated with listeners looking for something fresh in the Latin urban genre. It served as a crucial introduction to the wider Latin market and laid the groundwork for his future collaborations.
His breakthrough moment arrived in 2023 with the self-titled single "¿Quién es Dei V?". The track became a viral sensation, climbing charts across multiple countries and solidifying his status as a rising star. That same year earned him a nomination for the Premio Tu Música Urbano award in the Top Artist, Trap category. He expanded his reach through strategic features with heavyweights such as Luar la L, Anuel AA, Karol G, Cris MJ, and Ozuna. These appearances allowed him to adapt his style to different artists while maintaining his distinct identity.
In 2024, he released his second EP Los Marcianos Vol.1: Dei V Version, produced by Chris Jedi and Gaby Music. Later that year, he dropped his debut studio album also titled ¿Quién es Dei V?, cementing his status as a solo headliner capable of carrying a full-length project without relying solely on features. By 2026, his career reached new heights with major commercial ventures including a partnership with Mountain Dew's Baja Blast flavor. He performed at the "Baja Blast Summer Series" kickoff in Chicago in July 2026 and collaborated with Yovngchimi and DJ Khaled on the track "HVRACAN". His discography now includes five albums, with recent releases like Underwater and Los Flavorz expanding his catalog. As of late 2026, he remains a dominant figure in the Latin trap scene with upcoming concerts scheduled for November 2026 in Ciudad de México.
Career Timeline
Public Image & Style
Dei V is portrayed as the next generation of Latin trap, authentic, energetic, and deeply connected to youth culture. His media tone is casual, fun, and unapologetically flavorful. He is often described as a vibe creator rather than just a musician, with a content strategy that prioritizes lifestyle and relatability. His signature aesthetic includes streetwear, designer sneakers, and accessories that reflect the Baja Blast color palette of green and yellow.
Media outlets describe him as a key influencer in the new wave of Latin trap, often cited for revitalizing the genre's melodic side. His approach to content creation focuses on high-energy visuals and catchy hooks that resonate with Gen Z Latinx audiences. He projects an image of someone who is comfortable in his skin and confident in his ability to deliver hits. Estimated to stand around 5'9" (175 cm), his physical presence complements his dynamic stage performances. He has been profiled by Uproxx and Remezcla as a cultural icon for Gen Z, reinforcing his status as a leader in the modern urban music landscape.
Fame & Fandom (iFAMOUS Rankings)
iFANN has not yet collected fame data for this person. While specific rankings are unavailable, his rise from local talent to international force speaks volumes about his current standing in the music world. He has appeared on several "New Artists to Watch" lists from publications like Remezcla and Uproxx, highlighting his impact on the cultural landscape.
The fanbase is highly active on TikTok and Instagram, organizing streaming parties for his releases and driving hashtag trends. Fans generally refer to themselves as "Dei V fans" or "El Flavor fans" since no official fandom name exists. They are known for creating dance challenges to his songs and using his Baja Blast association as a badge of honor. The community rallies around his authenticity and energy, making them one of the most engaged groups in the Latin urban scene. With over 1.3 million followers on TikTok and 2 million on Instagram, his digital footprint is a testament to his growing influence and the fervor of his supporters.
Interesting Facts and Legends
Dei V is often referred to by fans as "El Flavor" due to his energetic performance style and connection to the popular Mountain Dew Baja Blast aesthetic. His stage name is a stylized version of his identity, possibly referencing "Dei" which means God in Latin or Spanish contexts, though it serves primarily as a unique moniker derived from his initials. Before signing with a label, he spent years performing at local venues in Carolina, building a grassroots following before going viral.
The release of "¿Quién es Dei V?" created a cultural phenomenon where fans everywhere asked the question before realizing it was his anthem. His collaboration with DJ Khaled on "HVRACAN" in 2026 was seen as a validation of his status among the elite tier of hip-hop artists. The Chicago kickoff performance for the Baja Blast Summer Series bridged the gap between Latin trap and mainstream American pop culture. Notably, his social media handle @deivpr has been used in over 351,000 videos on TikTok, showcasing the viral nature of his content. Additionally, he is known for featuring Baja Blast prominently in his videos and interviews, solidifying the drink as part of his brand identity.
Notable Quotes
“I just want to bring the flavor to the world, you know? That's what I do.”
“When people ask 'Who is Dei V?', I tell them: I'm the one bringing the heat.”
Family & Personal Life
David Gerardo Rivera Juarbe was born on December 26, 1995, in Carolina, Puerto Rico. While specific details about his parents and siblings remain undisclosed to the public, it is known that he was raised in a working-class household that deeply influenced his musical upbringing. He has never publicly discussed his extended family members or shared stories about his childhood home beyond general references to his roots in Carolina. This deliberate omission of personal family history distinguishes him from many peers who share intimate family anecdotes online. He keeps his immediate family out of the spotlight, rarely mentioning them in interviews or social media posts. This approach allows his artistry to remain the sole focus for his audience, creating a boundary between his private domestic life and his public persona.
Notable Connections
Anuel AA, Karol G, Ozuna, Cris MJ, Luar la L, DJ Khaled, Yovngchimi, Chris Jedi, Gaby Music
Relationships & Dating History
Public information regarding Dei V's romantic life is scarce compared to his musical output. Unlike many of his contemporaries who frequently publicize their relationships, Dei V maintains a notably private personal life. There are no confirmed reports of marriages, engagements, or long-term publicized relationships as of 2026. While tabloid speculation occasionally surfaces regarding flings with other artists in the reggaeton circle, none have been verified by credible outlets or confirmed by Dei V himself.
As of 2026, Dei V is reported to be single. He has not publicly acknowledged any children. His focus appears to remain strictly on his career, branding deals, and music production. He is known to keep his family and dating life out of the spotlight, rarely discussing them in interviews or on social media. This discretion has helped him maintain a clean image focused entirely on his artistry. Despite rumors, he has never confirmed a partner, keeping his romantic history strictly confidential.
Salary, Net Worth In 2026
$3.6 Million
iFANN Editorial Team estimate
iFANN currently estimates Dei V's net worth at approximately $3.6 million. This figure reflects his rapid ascent in the music industry combined with lucrative brand partnerships and growing streaming numbers. His wealth is built on a diverse portfolio of income streams that include primary revenue from Spotify and Apple Music royalties driven by hits like "¿Quién es Dei V?" and "Martini".
A significant portion of his earnings comes from his high-profile endorsement deal with Mountain Dew's Baja Blast. This partnership likely involves substantial performance fees and licensing rights, contributing heavily to his financial growth in 2026. Touring also plays a major role, with revenue generated from live performances and festival appearances particularly in Puerto Rico and the United States. Merchandise sales tied to his "El Flavor" persona add another layer to his income. Production credits and co-writing fees for other artists further diversify his financial base. As of 2026, his estate continues to grow as his catalog expands and his influence in the Latin trap scene deepens.
Awards & Accolades
View 3 records, honours and achievementsKnown For
¿Quién es Dei V?
2023 · Lead Artist
Yin Yang
2021 · EP Release
Los Marcianos Vol.1: Dei V Version
2024 · EP Release
HVRACAN
2026 · Featured Artist
Keywords
Sources
Quick Facts
- Profession
- rapper, singer, songwriter
- Born
- December 26, 1995
- Birthplace
- Carolina, Puerto Rico
- Gender
- Male
- Birth Sign
- Sagittarius
Personal Details
- Full Name
- David Gerardo Rivera Juarbe
- Height
- 5 ft 9 in (175 cm)
- Children
- Education
- Mater Dei Monarchs High School (dropped out to pursue music)
Frequently Asked Questions
What is Dei V's real name?
How old is Dei V in 2026?
Is Dei V married or dating anyone?
What is Dei V's biggest hit?
Does Dei V have any kids?
Similar People
Join the community
fans discussing

