About
Caracol Televisión, often just called Caracol, is a major player in Colombia's media scene. It's a free-to-air TV network and a big deal when it comes to making and selling Spanish-language shows all over the world. Caracol is privately owned by Caracol Medios, which is part of the Valorem Group. It's one of the main competitors to Canal RCN and Canal 1 in Colombia.
The company's story really starts back in 1954 when an organization called Organización Radiodifusora Caracol suggested a way to share revenue with the country's only TV channel at the time, Televisora Nacional. This idea led to the creation of TVC (Televisión Comercial Limitada) in 1955. Caracol Televisión as we know it today was officially established as a production company on August 28, 1969. It then launched as a full-fledged network on July 10, 1998.
Mission
Caracol Televisión's purpose is to create and distribute engaging, high-quality content across television, radio, and digital platforms. The company aims to entertain and inform audiences both within Colombia and internationally, setting itself apart through innovative programming and a commitment to broadcast excellence.
History
The origins of Caracol Televisión trace back to 1954, when Organización Radiodifusora Caracol proposed a revenue-sharing model for programming with the nation's sole television channel, Televisora Nacional. This led to the establishment of TVC (Televisión Comercial Limitada) in 1955. Caracol Televisión itself was officially founded as a production entity on August 28, 1969, and it began operating as a network on July 10, 1998. Over the years, it has grown significantly, becoming a leading producer and distributor of Spanish-language content for a global audience.
The network has consistently sought to innovate and expand its reach. In 2025, Caracol Televisión launched its own free streaming platform, named "Ditu," to further broaden its digital presence. The company has also actively engaged in digital event markets to enhance its distribution capabilities, working with platforms like Allrites, VUULR, and ProgramBuyer. This forward-thinking approach has allowed Caracol to maintain its position as a key player in the entertainment industry, both in Colombia and internationally.
Subdivisions
Caracol Internacional
International broadcast signal of Caracol Televisión.
Novelas Caracol
Channel dedicated to broadcasting telenovelas.
Notable People
Lisette Osorio
Vice President of International Sales
Oversees international distribution of Caracol's content.
Jimm Barrantes
Head of Digital, Monetization & Marketing
Leads digital strategy and marketing efforts.
Milestones
1954
Organization Radiodifusora Caracol proposes revenue-sharing model for programming.
1955
TVC (Televisión Comercial Limitada) is established.
1969
Caracol Televisión officially founded as a television production company.
1998
Caracol Televisión launches as a television network.
2025
Launches free streaming platform "Ditu".
Sources
Organization Info
- Founded
- August 28, 1969
- Headquarters
- Bogotá, Colombia
- Country
- Colombia
- CEO
- Gonzalo Córdoba Mallarino
- Parent
- Valorem Group
- Type
- Media
- Ownership
- Caracol Medios (subsidiary of Valorem Group)
- Network Launch
- 1998
- Main Office Address
- Cll 103 No 69B-43
- Employees
- 2,040
- Reported Revenue
- $1.6 billion
- Global Reach
- Content distributed in over 80 countries
- YouTube Subscribers
- 9.19 million+
Financials
- Revenue
- $1.6 billion
- Employees
- 2,040
Official Website
www.caracoltv.com
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