

About
Qingdao, China, became the birthplace of Hisense in 1969 when workers first assembled radio receivers at what was then called the Qingdao Radio Factory. The company spent decades evolving from that local workshop into a global electronics giant. By 2004, it had already secured the number one spot for television market share within its home country. Just two decades later, the manufacturer ranked as the fourth-largest TV producer worldwide in early 2023, overtaking competitors in total unit shipments during 2022.
Beyond its own branded devices, Hisense operates heavily as an Original Equipment Manufacturer. This side of the business produces hardware for other major brands while maintaining a massive internal portfolio. The current structure features two listed subsidiaries: Hisense Visual Technology Co., Ltd. and Hisense H.A. These entities previously held significant state ownership through the holding company until a restructuring occurred around late 2020.
The organization now employs over 80,000 people globally and manages 18 research and development centers across key tech hubs including Shenzhen, the United States, Germany, Slovenia, and Israel. Its manufacturing reach extends to 14 industrial parks situated in China, the Czech Republic, South Africa, and Mexico. This infrastructure supports a diverse lineup ranging from smart televisions to climate control solutions like air conditioners and dehumidifiers.
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Frequently Asked Questions
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Company Info
- Founded
- 1969
- Headquarters
- Qingdao, Shandong, China
- Industry
- Consumer Electronics
- Parent Company
- Hisense Group Co., Ltd.
- Employees
- 80000
- Global Rank (TV)
- 4th largest (H1 2023)
- R&D Centers
- 18
- Industrial Parks
- 14
- Notable Sponsorship
- FIFA World Cup 2026
Official Website
global.hisense.com/
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