Daily Record

The Daily Record has held the title of Scotland's most widely read daily newspaper since its founding in 1895. Based in Glasgow, the publication operates on a Monday-to-Saturday schedule and serves as a primary news source for the nation. It shares ownership with the Sunday Mail under Reach plc, a major British media group that also publishes the Daily Mirror. This relationship often shapes the Record's editorial voice, blending local Scottish concerns with broader national narratives while maintaining a distinct populist tone.

Historically, the paper was a technological pioneer, becoming the first European daily to transition fully to color printing. This innovation revolutionized how sports results and human interest stories appeared on the page. Today, Neil McIntosh leads the publication as editor following his appointment in August 2025. He steers the brand during a strategic shift where digital engagement and online traffic have become the primary metrics of success over print circulation.

The brand identity resonates deeply with working-class readers through extensive coverage of local football clubs like Rangers, Celtic FC, and Hibernian FC. While competitors include The Herald, the Record maintains a dominant position in daily consumption across Scotland. The organization aggressively expanded its digital footprint to maintain market leadership, utilizing mobile applications and social media integration alongside its website updated hourly. [edit]