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    Ben 10
    Entertainment

    Ben 10

    United States flagUnited States

    "It's Hero Time!"

    Founded 2005-12-27 Burbank, California, USA
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    About

    Ben 10 is a science fiction superhero franchise created by the Man of Action collective and owned by Cartoon Network, a division of Warner Bros. Discovery. The series follows Ben Tennyson, a young boy who discovers the Omnitrix, a wristwatch-like device containing DNA from various alien species. This gadget lets him transform into different aliens, each with unique abilities. The original Omnitrix holds ten alien forms, but Ben later unlocks more as the story progresses.

    The franchise kicked off with the animated series Ben 10 (2005–2008), followed by sequels Ben 10: Alien Force (2008–2010), Ben 10: Ultimate Alien (2010–2012), and Ben 10: Omniverse (2012–2014), all sharing the same continuity. A reboot series, also called Ben 10, ran from 2016 to 2021 in a new continuity, with a 44-minute finale crossover special connecting to the original series. The franchise includes five films, numerous video games, and crossovers with Generator Rex and The Secret Saturdays. Ben 10 has won three Emmy Awards and is Cartoon Network's second-longest-running franchise, spawning a toy line first by Bandai and later by Playmates Toys.

    Products & Sub-brands

    Animated series (5 series, 5 films)Action figures and playsets (Bandai 2005–2016, Playmates Toys 2016–present)Video games (e.g., Ben 10: Protector of Earth, Ben 10: Galactic Racing, Ben 10: Power Trip!)Mobile games (e.g., Ben 10: Omnitrix Runner)Costumes and apparelDigital content (Cartoon Network website and apps)

    Frequently Asked Questions

    Who owns Ben 10?
    Ben 10 is owned by Cartoon Network, a division of Warner Bros. Discovery. The franchise was created by the Man of Action collective and is produced by Cartoon Network Studios.
    Who is the CEO of Ben 10?
    There is no single CEO of Ben 10 as it is a brand, not a company. The franchise is overseen by Warner Bros. Discovery's Global Kids & Young Adults division, which as of 2024 is led by President Tom Ascheim.
    How much is Ben 10 worth?
    The Ben 10 franchise is estimated to be worth $500 million to $1 billion in brand equity, with over $4 billion in total retail sales since 2005, primarily from toys and TV syndication.
    Ben 10 vs. Generator Rex: Which is better?
    Both are created by the same team (Man of Action) and share a crossover special. Ben 10 is more iconic and has a larger fanbase, while Generator Rex is often praised for darker storytelling. Most fans consider Ben 10 the stronger franchise.
    Is Ben 10 still in business?
    Yes, Ben 10 is still active. The franchise continues through streaming on Max, video games, and a planned live-action film (announced 2023). No new animated series has been announced since the reboot ended in 2021.

    Keywords

    Ben 10Cartoon NetworkOmnitrixMan of Actionsuperheroalienanimationfranchisetoy lineWarner Bros. Discovery

    Company Info

    Founded
    2005-12-27
    Founder
    Man of Action (Duncan Rouleau, Joe Casey, Joe Kelly, Steven T. Seagle)
    Headquarters
    Burbank, California, USA
    Industry
    Entertainment
    Parent Company
    Warner Bros. Discovery (Cartoon Network)
    Total retail sales since 2005
    Over $4 billion
    Peak toy sales period
    $1.5 billion (2006–2010)
    Broadcast reach
    Over 180 countries, 30+ languages
    Emmy Awards won
    3
    Number of series
    5 (original continuity: 4; reboot: 1)
    Number of films
    5 television films
    First toy licensee
    Bandai (2005–2016)
    Current toy licensee
    Playmates Toys (2016–present)
    Original network
    Cartoon Network
    Current streaming platform
    Max (formerly HBO Max)

    Official Website

    ben10.cartoonnetwork.co.uk

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