
Bajaj Auto
India"Power to Perform"
About
Bajaj Auto transformed from a small trading house in Rajasthan into the world's third-largest motorcycle manufacturer and the largest maker of three-wheelers. Founded on November 29, 1945 by Jamnalal Bajaj, the company shifted its focus to manufacturing under his son Rahul Bajaj, who steered it toward becoming an export powerhouse. Today, Sanjiv Bajaj leads the organization as Managing Director and CEO, continuing the family legacy with a modernized global strategy.
The brand dominates the commercial vehicle sector with its auto-rickshaws while challenging competitors in the premium two-wheeler market through models like Pulsar and Dominar. Its electric lineup features the Chetak scooter, which expanded production significantly in 2026 alongside plans for new electric motorcycles. The company exports vehicles to over 80 countries, including recent expansions in Mexico where its subsidiary received the Hecho en México seal for local manufacturing.
Financial performance remained strong in mid-2026 with total sales jumping 28% year-over-year to reach 535,764 units in August alone. Despite record quarterly profits that drove significant growth, stock prices experienced volatility following the Q1 earnings report. The company also navigated cybersecurity challenges in June 2026 when a ransomware attack linked to a broader breach affected its systems, prompting a renewed focus on digital resilience across its operations.
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Company Info
- Founded
- November 29, 1945
- Founder
- Jamnalal Bajaj
- CEO
- Sanjiv Bajaj
- Headquarters
- Pune, Maharashtra, India
- Industry
- Automotive Manufacturing
- Parent Company
- Bajaj Group
- Global Ranking (Motorcycles)
- 3rd Largest
- Global Ranking (Three-wheelers)
- Largest
- Export Markets
- Over 80 countries
- August 2026 Sales
- 535,764 units
- Ransomware Incident
- June 2026
Official Website
www.bajajauto.com
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