
American Eagle Outfitters
United States"Real. Raw. Ready."
About
Brothers Jerry and Mark Silverman launched the company in 1977 as a subsidiary of Retail Ventures Inc., initially operating out of Twelve Oaks Mall in Novi, Michigan. The brand carved out a niche by focusing on denim, graphic tees, polo shirts, swimwear, and outerwear that resonated with high school and university students. After selling their stake to the Schottenstein family in 1980 and eventually exiting completely in 1991, the entity evolved into an independent public corporation known today as American Eagle Outfitters, Inc.
The retailer manages a portfolio of distinct labels including its namesake brand, Aerie, Unsubscribed, and Todd Snyder boutiques. By January 2023, the global footprint included 1,175 American Eagle stores, 175 Aerie locations, and 12 Todd Snyder boutiques across the United States, Canada, Mexico, and Hong Kong. Marketing campaigns like #AerieREAL emphasize body positivity and diversity to distinguish the company from competitors like Gap, Old Navy, and Urban Outfitters.
Products & Sub-brands
Frequently Asked Questions
Is American Eagle Outfitters the same as American Eagle?
Does American Eagle Outfitters still exist?
Is American Eagle Outfitters a luxury brand?
Which stores are owned by American Eagle Outfitters?
Who is the CEO of American Eagle Outfitters?
Keywords
Sources
Company Info
- Founded
- 1977
- Founder
- Jerry Silverman, Mark Silverman
- Headquarters
- Pittsburgh, Pennsylvania
- Industry
- Retail, Apparel
- Parent Company
- American Eagle Outfitters, Inc.
- Headquarters Location
- SouthSide Works, South Side Flats, Pittsburgh, Pennsylvania
- Original Location
- Twelve Oaks Mall, Novi, Michigan
- Store Count (Jan 2023)
- 1,175 American Eagle, 175 Aerie, 12 Todd Snyder
- Key Subsidiaries
- Aerie, Unsubscribed, Todd Snyder
Official Website
www.ae.com/
Join the community
fans discussing