Jamie King on GTA Vehicle Brands
Jamie King, co-founder of Rockstar Games, has discussed the reason his company avoids using real vehicle brands in GTA games. He put it bluntly with the words, 'We don't need it.
Transcript (en)
It gets very expensive, right, and royalties. And it is a tremendous amount of effort and work, both sides, right? Every track, there's the mechanical rights, the publishing rights. There's always something. And I wouldn't be surprised if part of the logic was we don't need it. And I think, you know, there's a very strong desire to own all the content, have as much of it be original and not like be beholden to anyone, anything in GTA. Just so it can be everything that we want it to be. And also to ensure that the game is the star. The game is always the star, right?
