Rogers Jamie@rogers_jamie

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#Clayface BoxOffice Projections

Positive WOM keeps benefiting DCStudios’s R-rated film Clayface at US BoxOffice! DCU’s first body horror starring TomRhysHarries grossed solid 1.2M on 2nd MON! Solid legs, just a -46.4% drop from first MON (vs KravenTheHunter’s 590k*, -28%, OtherMommy’s 706k, -75.4%, TheExorcistBeliever 930k, -60.9%, BlackPhone2’s 1M, -52.5%, BirdsOfPrey’s 2.5M*, +17%, Smile’s 2.7M*, +21.1%) *holiday boosted Since last FRI, Clayface is also outgrossing the dailies of SUPERGIRL, which had a 1.1M, -60.9% 2nd MON and that one was again a 4 Quadrant PG-13 CBM playing during peak SUMMER time. The CBM Horror, carrying a 44M production price-tag not including marketing, hits a 45.9M cume in the U.S. alone. Eyeing a 65M-75M run in the US!

12h

Rogers Jamie@rogers_jamie

Follow

#Clayface BoxOffice Projections

Positive WOM keeps benefiting DCStudios’s R-rated film Clayface at US BoxOffice! DCU’s first body horror starring TomRhysHarries grossed solid 1.2M on 2nd MON! Solid legs, just a -46.4% drop from first MON (vs KravenTheHunter’s 590k*, -28%, OtherMommy’s 706k, -75.4%, TheExorcistBeliever 930k, -60.9%, BlackPhone2’s 1M, -52.5%, BirdsOfPrey’s 2.5M*, +17%, Smile’s 2.7M*, +21.1%) *holiday boosted Since last FRI, Clayface is also outgrossing the dailies of SUPERGIRL, which had a 1.1M, -60.9% 2nd MON and that one was again a 4 Quadrant PG-13 CBM playing during peak SUMMER time. The CBM Horror, carrying a 44M production price-tag not including marketing, hits a 45.9M cume in the U.S. alone. Eyeing a 65M-75M run in the US!

12h