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What has kept Boston competitive through all this is the front office refusing to flinch. The roster has cycled nonstop since that NBA championship in 2023, and honestly most of it isn't on them. You've got the second apron squeezing every decision, front office turnover behind the scenes, and the rest of the league getting better around them. None of it has rattled the people running things. A competitive team keeps showing up, season after season. That held even when the face of the franchise went down with a serious injury, and even when his supposed co-star got traded away. Celtic Pride lives inside the organization itself. Everybody in Celtic green, players and fans, carries it, and they're as proud as they are talented.
1h
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