Rogers Jamie@rogers_jamie

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SandraBullock is for actresses the movie star TomCruise is for actors at US BoxOffice. Her new film PracticalMagic2 has already secured over 3.800 theatres to play it on its opening weekend next week, not easy task for non CBM female centric live-actions, let alone a sequel to a film that actually flopped in theatres 3 decades ago. Post Covid, That’s more than ItEndsWithUs’ 3.611 theatres on its opening weekend & closer to Wicked’s 3.888 theatres, while only WickedForgood’s 4.115, TheDevilWearsPrada2’s 4.150, Barbie’s 4.243 & Ms Bullock’s own TheLostCity’s 4.253 theatres crossed the 4k mark. Even including female centric CBMs, only TheMarvels had more, with 4.030 theatres, while Supergirl had 3.602 despite being a DCU release. That’s exhibitors banking on Sandra Bullock’ star power!

2w

Rogers Jamie@rogers_jamie

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SandraBullock is for actresses the movie star TomCruise is for actors at US BoxOffice. Her new film PracticalMagic2 has already secured over 3.800 theatres to play it on its opening weekend next week, not easy task for non CBM female centric live-actions, let alone a sequel to a film that actually flopped in theatres 3 decades ago. Post Covid, That’s more than ItEndsWithUs’ 3.611 theatres on its opening weekend & closer to Wicked’s 3.888 theatres, while only WickedForgood’s 4.115, TheDevilWearsPrada2’s 4.150, Barbie’s 4.243 & Ms Bullock’s own TheLostCity’s 4.253 theatres crossed the 4k mark. Even including female centric CBMs, only TheMarvels had more, with 4.030 theatres, while Supergirl had 3.602 despite being a DCU release. That’s exhibitors banking on Sandra Bullock’ star power!

2w