@JgraoUnrivaled just locked in a multi-year deal with adidas. The sportswear giant is taking over warm-up attire and on-court uniforms for the players, plus they'll be producing licensed merchandise for fans to grab.
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Unrivaled x adidas partnership
Photo by @Jgrao· Sep 23, 2026· Photo 1 of 2· Adidas AG
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The focus is a logo for a basketball-related brand. The logo is a shield with a crown on top, featuring a large white "U" inside that resembles a basketball. The overall style is modern and sleek, with a gradient from blue to purple. The text "UNRIVALED" is prominently displayed above the "U".
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