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Avengers Endgame re-release box office drop
@rogers_jamieUnless you are TheLionKing, a reissue will always be treated by audiences as such at US BoxOffice, even if you add new scenes, give it a massive promo campaign & even if it’s the Avengers! AvengersEndgameEncore rerelease grossed solid 1.1M on 2nd FRI, but harsh -90% drop from last FRI Re-Opening Day (vs TheLionKing’s 6.1M, -31.9%). Even so, Endgame hits a strong 32.9M 8-day rerelease cume & a 891.3M lifetime run in the U.S. The reissue is Eyeing a 3.5M-4.5M 2nd 3-day weekend & a 87%-82% drop
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